Account Director, Universal Ads

Comcast Resume•New York, NY
•$141,509 - $212,263

About The Position

Universal Ads, part of Comcast, helps brands buy premium video commercials and reach qualified audiences at scale. The Account Director will grow the Ecommerce and DTC customer segment, serving digitally native brands, omnichannel retailers, subscription commerce companies, marketplace sellers, and other performance-driven commerce advertisers. This early-stage, high-impact sales role manages customers from initial activation through scaled revenue growth and contributes to developing a repeatable sales motion for commerce advertisers. The successful candidate understands the CTV landscape, how Ecommerce and DTC advertisers evaluate media and measurement, and how premium video can drive business growth. The role combines opening new accounts, building senior client relationships, sharing market feedback and product insights, and helping shape the Commerce go-to-market strategy. The position requires collaboration with sales leadership and other teams, strong pipeline and forecasting discipline, and credible representation of Universal Ads with clients and at industry events. Employees are expected to follow Comcast's Operating Principles, prioritize customer experience, learn and advocate for the company's technology and services, work collaboratively, contribute customer feedback through the Net Promoter System, drive results, support inclusion, and act responsibly toward colleagues, customers, investors, and communities. A bachelor's degree is preferred; Comcast may also consider a combination of coursework and experience or extensive related professional experience. Relevant work experience: 7–10 years.

Requirements

  • 7–10 years of relevant work experience.
  • Experience and relationships across Ecommerce, DTC, retail, marketplace, subscription commerce, and performance marketing clients.
  • Strong understanding of the CTV landscape and how Ecommerce and DTC brands assess media using different measurement methodologies.
  • Ability to manage sales processes from outreach through activation and revenue growth.
  • Ability to build relationships with senior clients and other key decision-makers.
  • Strong pipeline management, account prioritization, and forecasting discipline.
  • Skills in account management, business development, consultative selling, performance marketing, and strategic selling.
  • Bachelor's degree preferred; equivalent coursework and experience or extensive related professional experience may also be considered.

Responsibilities

  • Partner with sales leadership to grow the Ecommerce and DTC customer segment and execute the Commerce go-to-market strategy.
  • Identify and prioritize high-potential accounts, develop prospecting strategies, and build a qualified pipeline of new business opportunities.
  • Activate priority client targets and manage the sales process from initial outreach through pitch, test activation, and revenue growth.
  • Develop relationships with growth marketers, media leaders, agencies, and other key decision-makers in priority accounts.
  • Communicate Universal Ads' value proposition and tailor positioning, pitch narratives, and measurement approaches to individual Ecommerce and DTC advertisers.
  • Understand how commerce advertisers evaluate success and how TV can drive measurable business outcomes.
  • Educate customers on how CTV and premium video can complement paid social, search, retail media, affiliate, programmatic, and other customer acquisition channels.
  • Manage an active pipeline with disciplined forecasting, account prioritization, and progress against revenue goals.
  • Represent Universal Ads credibly at customer meetings and industry events, demonstrating knowledge of the commerce advertising ecosystem.
  • Share customer insights, competitive intelligence, and market learnings to improve the Commerce sales strategy and approach.
  • Contribute an entrepreneurial mindset in a developing sales motion, customer base, and business.
  • Follow Comcast's Operating Principles; prioritize customer experience, learn and advocate for company products and tools, collaborate, participate in the Net Promoter System, drive results, support inclusion, and act responsibly toward colleagues, customers, investors, and communities.

Benefits

  • Comcast offers an array of benefits and personalized support options for eligible employees; specific benefits are not enumerated in the posting.
  • Sales compensation programs may provide significant upside above targeted earnings for employees who exceed sales targets.
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