Senior Account Director, Client Partner

Alloy•Atlanta, GA

About The Position

Alloy is an integrated marketing agency that provides full-funnel marketing services, including digital solutions and brand development, communications, and performance marketing. The Senior Account Director manages and grows client relationships while leading multifaceted marketing and digital strategies across public relations, media, marketing technology, technology, and experience design. The role involves advising clients on business challenges, developing integrated recommendations, and identifying opportunities that advance client and agency growth. Senior Account Directors bring significant agency experience, strong marketing strategy knowledge, collaborative leadership, and initiative.

Requirements

Significant agency experience and a strong understanding of marketing strategies.
Ability to lead accounts and account teams autonomously, build strong client rapport, and deliver high-quality work with minimal oversight.
Strong experience crafting and executing national and global marketing and digital campaigns with excellent results.
Experience leading team and client planning sessions and communicating with executive stakeholders.
Strong presentation skills that encourage participation and achieve desired outcomes.
Ability to lead cross-capability teams in developing creative ideas that meet client objectives.
Ability to use analysis to drive decisions and deliver sustained, measurable results.
Deep understanding of clients’ businesses at strategic and tactical levels, with counsel grounded in business context, trends, and data.
Excellent client retention and growth rates in previous roles.

Nice To Haves

Proactively uses AI-powered tools such as Claude, Gemini, and/or ChatGPT to drive efficiency and strong work output.

Responsibilities

Own account health, retention, growth, engagement delivery, and commercial outcomes, serving as the client’s voice for internal teams.
Build client relationships across appropriate levels of client organizations and identify and address potential blockers.
Advise clients on business challenges using knowledge of marketing, industry trends, and economic factors.
Develop account and business-building strategies that address client challenges and opportunities, meet objectives, and create growth for clients and the agency.
Manage delivery lifecycle elements, including resourcing, timelines, milestones, dependencies, and handoffs, ensuring work and results align with client business goals.
Coordinate work across agency capabilities and synthesize input from different disciplines into coherent client points of view.
Lead account and campaign planning, client strategy meetings, and quarterly business reviews with relevant agency departments.
Identify gaps, opportunities, and solutions to advance accounts.
Manage account budgets, revenue tracking, and profitability initiatives.
Lead organic growth plans, develop and pitch client proposals, and define statements of work, timelines, and budgets for programs.
Support company marketing and the creation and presentation of new business proposals as needed.
Lead accounts and account teams, planning sessions, and communications with executive stakeholders.
Use analysis and business context to guide decisions and deliver measurable results.
Apply new approaches, tools, technologies, methodologies, and AI-powered tools to solve problems, improve efficiency, and strengthen work output.