SDR Team Lead

Creative Force•Boston, MA
•Remote

About The Position

As the Enterprise SDR Team Lead at Creative Force, you will play a central role in building and scaling our sales development motion in the Enterprise market. You will be responsible for generating qualified opportunities while also helping establish the processes, messaging, standards, and habits that enable SDRs to perform at their best. You will work closely with Enterprise Account Executives, Sales leadership, and Marketing to identify the right accounts, engage the right stakeholders, and create meaningful conversations with prospective customers. This is a hands-on role. You will lead by example through your own prospecting activity, thoughtful outreach, strong qualification, and consistent pipeline management. At the same time, you will coach and support SDRs, share best practices, identify areas for improvement, and help us develop a scalable lead-generation playbook. You will have the opportunity to influence how we approach Enterprise prospecting, how we measure success, and how we continuously improve our sales development process.

Requirements

  • Experience as an Enterprise SDR, BDR, or similar business development role
  • Track record of creating qualified opportunities
  • Comfortable spending roughly half time coaching, developing, and supporting the team
  • Comfortable spending half time actively prospecting and owning own pipeline
  • Enjoy helping others improve
  • Comfortable giving and receiving direct, constructive feedback
  • Ability to coach through practical examples, call reviews, role plays, account research, messaging feedback, and day-to-day conversations
  • Ability to lead by example
  • Ability to build a culture of accountability, transparency, learning, and continuous improvement
  • Comfortable building from scratch
  • Excited to build the foundations of an SDR function, from hiring and onboarding a high-performing team to creating clear expectations, prospecting processes, messaging, sequences, qualification standards, and team routines
  • Entrepreneurial, resourceful, and comfortable creating structure where there is ambiguity
  • Ability to identify great talent
  • Ability to set new team members up for success
  • Ability to test new approaches, learn from results, and turn lessons into practical processes
  • Understanding that effective prospecting is not about sending the highest number of emails or making calls for the sake of it
  • Ability to research target accounts
  • Ability to identify relevant stakeholders
  • Ability to tailor outreach to the prospect’s business context
  • Thoughtful use of technology and AI where it improves preparation and effectiveness
  • Ability to keep communication relevant, personal, and genuinely human
  • Ability to ask thoughtful questions
  • Ability to listen for genuine needs
  • Ability to create valuable conversations
  • Understanding that quality, relevance, consistency, and strong follow-up matter as much as activity levels
  • Ability to communicate with conviction
  • Ability to communicate with resilience
  • Ability to express point of view confidently
  • Ability to manage up effectively
  • Ability to navigate different perspectives with maturity
  • Collaborative but not passive
  • Willingness to challenge assumptions
  • Willingness to make recommendations
  • Willingness to stand behind judgment
  • Ability to approach prospecting with consistency, patience, and resilience
  • Ability to maintain momentum through longer Enterprise sales cycles
  • Ability to learn from setbacks
  • Ability to adjust approach
  • Ability to help others stay motivated while remaining focused on improvement
  • Talent based in Atlanta, Georgia

Nice To Haves

  • Experience with fire dancing
  • Experience with speed stacking
  • Experience with knife-forging

Responsibilities

  • Generating qualified opportunities
  • Establishing processes, messaging, standards, and habits for SDRs
  • Working closely with Enterprise Account Executives, Sales leadership, and Marketing
  • Leading by example through prospecting activity, outreach, qualification, and pipeline management
  • Coaching and supporting SDRs
  • Sharing best practices
  • Identifying areas for improvement
  • Developing a scalable lead-generation playbook
  • Influencing how the company approaches Enterprise prospecting
  • Influencing how success is measured
  • Influencing how the sales development process is continuously improved

Benefits

  • Competitive compensation with a base salary and variable compensation opportunity tied to both individual and team performance
  • 4-5 weeks PTO
  • 6 days paid sick leave
  • Holidays
  • Healthcare
  • Dental
  • Vision
  • Company trips
  • Events
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