SDR

Sourcedirect Talent•,
•$76,000 - $96,000•Remote

About The Position

The Founding SDR will help open the company’s private and independent high school market as one of the first two SDRs focused on the segment. The role centers on building a named account map, running a phone-first outbound motion, and creating a predictable flow of qualified meetings for Account Executives. The SDR will reach school decision makers, typically principals, heads of school, or IT directors, through cold calls supported by personalized email and LinkedIn outreach. They will research school contexts and decision makers, maintain accurate account coverage in the CRM, qualify opportunities, and collaborate with Account Executives and marketing on performance. The role also involves building AI-assisted workflows for research, list-building, number sourcing, and call sequencing; documenting effective messaging and objection handling; and sharing successful practices to help future SDR cohorts ramp faster. The position is remote-first and open to candidates in the United States.

Requirements

  • At least 2 years of outbound SDR/BDR experience.
  • A consistent record of meeting or exceeding monthly qualified meeting targets.
  • Significant cold-calling experience and genuine appetite for phone prospecting.
  • Resilience through high-volume rejection and low connect rates while maintaining output and tone.
  • Strong written communication that is specific, concise, and free of vendor-speak.
  • Demonstrated use of AI tools to increase output, with sound judgment about what to verify before sending information to prospects.
  • Comfort prospecting to senior stakeholders and navigating institutional decision-making.

Nice To Haves

  • Experience selling into independent high schools, K-12, higher education, or other education institutions.
  • Experience selling AI, analytics, or learning technology.
  • Experience at an early-stage or high-growth company, especially opening a new segment.

Responsibilities

  • Conduct high-volume, phone-first outbound prospecting to private and independent high schools.
  • Reach and hold conversations with school decision makers, typically principals, heads of school, or IT directors.
  • Support calls with personalized email and LinkedIn outreach.
  • Build and maintain a tiered, named account map of suitable private high schools.
  • Research each school’s curriculum, technology stack, budget cycle, academic integrity posture, and decision makers.
  • Keep account coverage and status current and clear in the CRM.
  • Generate qualified meetings and opportunities for Account Executives and rigorously qualify prospects.
  • Partner with Account Executives and marketing to assess what is and is not converting.
  • Build AI-assisted workflows for research, list-building, number sourcing, and call sequencing.
  • Document effective openers, sequences, and objection handling, and share practices that help future SDR cohorts ramp faster.

Benefits

  • Medical coverage
  • Dental coverage
  • Vision coverage
  • 401(k) with employer match
  • Unlimited PTO
  • Equity in the form of stock options
  • Flexible, remote-first work environment
  • Competitive base salary
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