SDR Manager

9fin•New York, NY

13d•$105,000 - $147,000•Hybrid

About The Position

9fin is an AI platform for global debt markets, centralizing proprietary credit data, analysis, and workflows. It serves more than 300 institutions worldwide and is expanding rapidly, particularly in the US. The SDR Manager will lead and scale outbound pipeline generation while coaching and developing a high-performing SDR team. The role is central to the go-to-market motion and partners with Sales, Marketing, and Revenue Operations to refine outbound strategy, improve conversion, and generate qualified pipeline. The role requires three days in the NYC office. 9fin operates as a hybrid company; from January 2027, employees will work from their designated office on Tuesdays and Wednesdays, with some teams potentially required to attend more often. For the rest of the week, employees may work from a location that works for them and their team.

Requirements

At least 4 years of experience in sales development, pipeline generation, or related go-to-market roles.
Experience managing SDR/BDR teams or leading sales development functions; ideally at least 2 years of management experience, including with distributed or multi-region teams.
Strong experience with outbound prospecting strategies and pipeline generation, including ABM-aligned and signal-based outbound.
Experience with Salesforce or other CRM systems, Gong or other sales engagement platforms, Clay, LinkedIn Sales Navigator, HubSpot, lead-generation platforms, and Excel/G Suite.
Hands-on AI experience using Claude, ChatGPT, or similar tools to build end-to-end prospecting and account-research workflows.
Strong cross-functional experience with Sales, Marketing, Revenue Operations, and Product.
Demonstrated ability to coach and develop high-performing SDRs, with a track record of hiring, ramping, and promoting them.
Working knowledge of MEDDIC/MEDDPICC and how to coach SDRs to it.
Ability to analyze large volumes of data, run structured tests, draw insights, and present clear recommendations.
Excellent organizational and time-management skills, with strong attention to detail.
High initiative and desire to build and improve scalable processes in a fast-scaling environment.
Interest in capital markets, credit, or financial data.

Responsibilities

Manage, coach, and develop a global SDR team responsible for generating qualified meetings and pipeline.
Build and optimize outbound prospecting strategies across target accounts, regions, and verticals, including signal-based programs driven by market events and 9fin content.
Partner with Account Executives on targeted outbound campaigns and define SDR-to-AE handoffs, including MEDDPICC-aligned qualification standards, SLAs, and meeting-quality feedback.
Coordinate with Marketing, ABM, and Demand Generation to plan and execute content, event, webinar, and market-driven outreach campaigns.
Develop and refine SDR playbooks, messaging frameworks, and outreach cadences, and test approaches by region.
Design and scale AI-enabled prospecting and account-research workflows using tools such as Claude, ChatGPT, and Clay.
Manage account tiering, territory, and coverage models.
Monitor and improve SDR performance metrics, including activity, meeting conversion, and pipeline generated; work with Revenue Operations on reporting, forecasting, and performance dashboards.
Own SDR hiring, onboarding, and ramp.
Build career development plans and milestones for SDRs, including paths into Account Executive and other go-to-market roles.
Support SDR development through training, Gong call reviews, role-plays, and regular coaching.
Evaluate and manage external tools used across Sales and Marketing, including Clay, Gong Engage, and LinkedIn Sales Navigator.
Stay up to date with dynamics shaping the global Leveraged Finance, Private Credit, and Structured Finance markets.