SDR Manager

Findigs•New York, NY

5d•$155,000 - $180,000•Hybrid

About The Position

The Sales Development team is the first point of contact with prospective Findigs customers, and one of the most important growth levers in the business as they work closely with Account Executives, Marketing, and Revenue Operations to generate high-quality pipeline from property management companies across the country. This is a team that runs hard, wins together, and builds the foundation for how Findigs grows. We're looking for a SDR Manager to lead, coach, and scale our Sales Development team. This is a high-impact role where you'll own the team's performance end-to-end — from hiring and ramping new reps to refining the outbound playbook and partnering cross-functionally to keep pipeline generation sharp and consistent. Reporting to the CRO, you'll be responsible for both the day-to-day rhythm of the team and the longer-term development of each rep. You'll bring operational rigor, a genuine love of coaching, and the sales instincts to know when to adjust the playbook versus when to hold the line. Please note, we are unable to sponsor or take over sponsorship of an employment visa at this time.

Requirements

5+ years of experience, including 3+ years managing a Sales Development team at a B2B SaaS company
Prior experience as a high-performing SDR or AE; you've carried a quota and know what it feels like to hit it and miss it
A proven track record of developing reps: you can point to people you've coached who went on to exceed their targets and earn promotions
Operational rigor: you love the process side of sales development (the sequences, the cadences, the data) and you know how to build systems that scale
Strong coaching instincts paired with clear, direct communication; you give feedback in the moment, not in a quarterly review
Experience with modern SDR tools (sequencing platforms, dialers, intent data); comfort pulling your own reports and acting on what you find
Comfort in a fast-moving environment where the playbook is still being written; you're as good at building as you are at executing
Comfort using AI (e.g., Claude Cowork/Code) to automate and enhance relevant workflows

Nice To Haves

Experience selling into property management, real estate, or an adjacent vertical
Experience scaling an SDR team from a small, scrappy group into a structured, process-driven function

Responsibilities

Build and develop a high-performing SDR team
Hire, onboard, and ramp SDRs, setting them up for success from day one with structured training, clear expectations, and early wins
Coach reps on outbound prospecting, cold calling, objection handling, discovery conversations, and multi-channel sequencing
Run regular 1:1s, call reviews, and team sessions that are equal parts accountability and development; you make reps better, not just more accountable
Create a culture of high performance and healthy competition where people want to win and help each other win
Identify and invest in your strongest reps as future leaders, and build a team with internal mobility in mind
Drive pipeline performance
Own the SDR team's pipeline targets (monthly, quarterly, and annually) and build the operational cadence to hit them consistently
Monitor leading indicators (dials, connects, meetings booked, show rates, pipeline quality) and intervene early when the numbers move in the wrong direction
Develop and iterate on outbound messaging, sequences, and targeting strategies in partnership with Marketing and Revenue Operations
Manage individual and team performance against KPIs with transparency and a growth mindset
Operationalize and improve the SDR motion
Own the SDR playbook — prospecting strategy, qualification criteria, handoff process — and keep it current as our ICP, product, and market evolve
Partner with Revenue Operations to ensure the tech stack is set up for rep productivity and accurate reporting
Build and maintain dashboards and reporting in partnership with RevOps that give leadership clear visibility into pipeline health, rep performance, and capacity
Continuously identify and close gaps in process, tooling, and enablement
Collaborate cross-functionally
Partner closely with Account Executives to ensure a tight SDR-to-AE handoff and a shared definition of a qualified opportunity
Work with Marketing on campaign strategy, account targeting, and messaging alignment to maximize top-of-funnel efficiency
Coordinate with Revenue Operations and Finance on headcount planning, quota setting, and comp design
Represent the SDR team in GTM leadership conversations, bringing data and perspective on what's working and what isn't