The Sales Specialist Spirit enhances account purchasing activity in high-opportunity and understaffed markets, focusing on Gallo’s commercial and luxury spirits portfolios. The role develops advocates among on-premise account buyers, bartenders, and patrons through brand building, education, and programming, while driving account purchasing growth and brand awareness. Sales activities are conducted in a “blitz style” format in key markets identified for growth potential, and the specialist also supports embedded spirits sales teams. The position sells, distributes, and builds recognition for Gallo Spirits, using sales techniques to influence account purchasing, menu placement, staff education, and the use of permanent and temporary point-of-sale materials. It educates distributor and broker personnel about Gallo’s history, philosophy, and brands; tracks, measures, and records sales-call results; and helps develop sales presentations and brand education materials. The role travels to various regions and states to implement sales strategies and address issues, problems, and opportunities. It requires travel in excess of 150 nights per year, an alternative schedule including evenings and weekends, and the ability to lift and move product weighing up to 50 pounds.
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Job Type
Full-time
Career Level
Mid Level