Sales Representative - Off Premise Wine & Spirits (Lakewood / Golden)

Breakthru Beverage Group•Lakewood, CO

2d•$40,000 - $70,000

About The Position

Breakthru Beverage Group is seeking a Sales Representative to cultivate and grow independent liquor store account relationships and maximize sales of supplier brands through effective planning, selling execution, and communication. The position serves the Lakewood, Golden, Evergreen, and Conifer, Colorado territory. The representative works in a fast-paced sales environment, delivers customer service, and drives to customer locations using reliable transportation.

Requirements

Bachelor’s degree in a related field and/or equivalent training and work experience.
At least 2 years of sales experience.
Basic PC skills, including use of MS Office and other computer programs such as presentation software.
Verbal and written communication skills, diplomacy, discretion, and customer service skills.
Ability to multitask, work independently and/or as part of a team, pay attention to detail, and meet deadlines.
Analytical and reporting skills.
Sound judgment and problem-solving skills.
Ability to work in a fast-paced, high-volume team environment.
Must be at least 21 years of age.
Valid driver’s license.
Reliable transportation and proof of auto insurance.

Responsibilities

Call on accounts and cover daily routes using an established, efficient routing pattern.
Visit and analyze accounts, identify opportunities, complete required surveys, and ensure national account compliance where applicable.
Prepare and deliver sales presentations that balance company priorities and customer needs, including new products, placements, resets, lists, and promotions.
Maintain product levels by taking inventory and restocking shelves where legally permissible.
Educate account staff on priority brands through training seminars.
Manage account receivables by processing credits and returns promptly and communicating about aged receivables.
Service accounts by delivering products in extenuating circumstances, handling customer issues and complaints, and referring issues to management as appropriate.
Achieve sales and merchandising objectives through planning and understanding company pricing and product programming.
Maintain accurate historical account purchase information and monitor inventory and out-of-stock situations, alerting management to possible demand fluctuations.
Meet supplier-brand distribution, volume, and activity goals set by management.
Maintain account standards and maximize brand visibility using current point-of-sale materials when appropriate.
Collect and deliver account payments where legally permissible.
Support new account openings by developing opening orders in collaboration with the Field Sales Manager.
Participate in supplier work, sales calls, and sales blitzes.
Conduct safe and responsible interactions with the public while responsibly handling beverage alcohol products.
Perform other duties as assigned by the supervisor.