Sales Represenative

Olde Mecklenburg Brewery•Charlotte, NC

About The Position

The Olde Mecklenburg Brewery is seeking a driven, field-based Sales Representative to join its wholesale sales team. The role represents OMB to bars, restaurants, bottle shops, grocery accounts, and wholesale partners across an assigned territory in North Carolina and South Carolina. The representative builds lasting account relationships, grows distribution and sales volume, protects beer quality and brand presentation, and represents OMB at account and community events. This is an independent, relationship-driven, results-measured position.

Requirements

  • At least 2 years of sales experience in craft beer, beverage alcohol, or another three-tier distribution environment.
  • Demonstrated success growing volume and distribution in an assigned territory.
  • Working knowledge of the three-tier system and NC and/or SC ABC regulations.
  • Comfort using depletion and inventory reports, CRM or route-planning tools, and Microsoft Excel.
  • Strong presentation, negotiation, and follow-through skills.
  • Self-directed, organized, and accountable, with the ability to manage a weekly schedule without daily supervision.
  • Genuine passion for craft beer and OMB's quality standards.
  • Must be 21 or older, hold a valid driver's license with a clean driving record, and be insurable under OMB's vehicle policy.
  • Ability to lift and move cases and kegs weighing 50+ lbs regularly; heavier items may be moved with assistance.
  • Ability to be on one's feet throughout the day.
  • Comfort using a smartphone and tablet in the field for surveys, reporting, and order entry.
  • Flexibility to work evenings, weekends, and occasional overnight travel as required.
  • Must pass a pre-employment/post-offer background check and motor vehicle record check.

Nice To Haves

  • Brewery or wholesaler experience is strongly preferred.
  • Cicerone Certified Beer Server certification, or willingness to earn it within the first year.

Responsibilities

  • Serve as the face of OMB in an assigned territory and build lasting relationships with on-premise and off-premise accounts.
  • Plan and run an efficient weekly call schedule, prioritizing accounts by volume, opportunity, and brand fit.
  • Service existing accounts and prospect for new accounts and distribution points.
  • Secure and defend tap handles, shelf space, cooler sets, and display placements for OMB brands.
  • Meet territory goals for depletions, new accounts, and points of distribution.
  • Present new releases and seasonal beers to buyers, and track account performance, competitive activity, and market trends.
  • Work with wholesaler sales teams through ride-withs, market surveys, sales meetings, and crew drives.
  • Educate wholesaler personnel on OMB beers, the brand story, and quality standards.
  • Monitor wholesaler inventory, ordering, and product rotation, while complying with the three-tier system and NC and SC ABC regulations.
  • Audit draft quality, product rotation, code dates, and cold-chain handling at account visits.
  • Ensure OMB tap handles, point-of-sale materials, menu presence, and merchandising meet brand standards.
  • Lead staff trainings, tastings, and beer education for account teams.
  • Represent OMB at festivals, tap takeovers, pint nights, and account events.
  • Partner with marketing on local activations and sponsorships and share market insights with fellow Sales Representatives.

Benefits

  • Competitive base salary, commensurate with experience.
  • Incentive compensation tied to territory volume and distribution goals.
  • Company vehicle for territory travel.
  • Cell phone and business expense reimbursement.
  • Medical, dental, and vision coverage.
  • 401(k) retirement plan with company match.
  • Generous paid time off and paid holidays.
  • Free beer stipend for OMB staff.
  • Employee discount on food, merchandise, and beer.
  • Opportunity to join a growing sales team as OMB expands across the Carolinas.
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