Sales Marketing Manager LLH

Riverside Health System•Newport News, VA
•$60,600 - $83,325

About The Position

The Marketing Manager works under the supervision of the Director of Marketing and Lifelong Health Director of Sales. The role is responsible for marketing independent living and assisted living, coordinating events, providing tours, marketing services in local communities, and working with prospective residents and/or families to support a smooth transition onto the community campus.

Requirements

  • Sales experience required.
  • Valid driver's license required.
  • Drive a personal vehicle for RHS business 25% or more of the time to perform essential job functions.

Nice To Haves

  • Bachelor's degree preferred.
  • Supervisory experience preferred.
  • CRM experience preferred.
  • Project/process management experience preferred.

Responsibilities

  • Work with maintenance and housekeeping to ensure apartments and/or rooms are move-in ready and work orders are completed.
  • Coordinate preparation, promotion, and execution of campus and outreach events, and represent the facility professionally and knowledgeably at community outreach events.
  • Schedule health assessments with nursing staff and contact physicians to obtain paperwork for final approval.
  • Maintain contact with financial advisors, lawyers, physicians, and extended family regarding a depositor's move.
  • Coordinate prospect meetings, tours, and related communications.
  • Manage the admissions process by coordinating timely review and approval of required paperwork between prospective independent living and assisted living residents and relevant departments, including resident services and nursing; maintain a database to track essential paperwork.
  • Meet prospective residents to determine initial needs, explain the community, guide prospects and other visitors on walking tours as needed, and recommend a care level.
  • Market to the local community to help meet occupancy goals for independent living, assisted living, and memory support.
  • Process deposits and refunds and prepare related correspondence.
  • Track leads and record all activity in the current CRM, maintain accurate records, and generate weekly and monthly sales and occupancy reports.
  • Refer leads the community cannot accommodate to other Riverside services.
  • Maintain an updated comparative analysis of local area retirement communities.
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