Sales Manager - North Lake

Fitness Connection•Charlotte, NC

About The Position

Fitness Connection is seeking a hands-on Sales Manager to lead the club’s membership sales function, develop a high-performing sales team, and drive daily activity that supports growth. The role combines performance leadership, people development, and member connection to support the company’s mission of inspiring people to build healthier lives through value-rich experiences. The Sales Manager leads from the front by selling memberships, coaching Fitness Consultants, building relationships, creating accountability, and delivering positive experiences for prospects. The position is responsible for achieving membership and revenue goals, recruiting and developing Fitness Consultants, and creating a collaborative, accountable sales culture. It also supports club operations through reporting, lead management, compliance, safety, Manager-on-Duty coverage, and opening and closing responsibilities. Compensation is commission-based with monthly incentive pay; stated total compensation on-target earnings are $54,000–$66,000+. The schedule is flexible to club needs and includes early mornings, evenings, weekends, and some holidays. Schedules are planned in advance where possible. Some clubs operate 24 hours. The role may require local travel for promotions, marketing events, and community outreach activities.

Requirements

Proven success meeting or exceeding sales, membership, or revenue goals.
Experience leading sales activity and improving team performance.
Strong consultative selling, prospecting, closing, and follow-up skills.
Experience coaching and developing sales professionals.
Ability to motivate, influence, and hold others accountable.
Demonstrated success building engagement and improving performance.
Excellent verbal and written communication skills.
Ability to influence decisions and gain commitment from others.
Strong judgment and adaptability in a fast-moving environment.
Ability to address challenges quickly and confidently while maintaining positive relationships.
Ability to manage multiple priorities while staying organized and following through.
Strong attention to detail and commitment to execution.
Experience using sales metrics, performance data, and reporting tools.
Commitment to compliance, professionalism, and stewardship of company resources.
High school diploma or GED.
Prior experience in sales leadership, membership sales, retail sales, hospitality, or another customer-facing leadership role.
Ability to work a flexible schedule, including evenings, weekends, and holidays as needed.
Proficiency with Microsoft Office and sales tracking systems.
Ability to travel locally for promotions, marketing events, and community outreach activities as needed.
Physical ability to stand, walk, sit, bend, reach, and lift up to 50 pounds.

Nice To Haves

College degree preferred.

Responsibilities

Own membership sales performance and translate monthly goals into daily activity, coaching, and accountability.
Coach selling behaviors, reinforce sales processes, and build confidence across the sales team.
Maintain personal sales activity, cultivate community relationships, and create positive prospect experiences.
Recruit, onboard, train, coach, and develop Fitness Consultants.
Provide ongoing feedback, recognition, and performance coaching; establish clear expectations and hold team members accountable.
Facilitate sales huddles, role plays, and development activities to strengthen selling skills.
Build an engaged, enthusiastic, accountable team and prepare team members for future growth opportunities.
Build relationships with prospects, members, and teammates, and help prospects connect their goals to the value of fitness and membership.
Address concerns and objections with confidence, empathy, and professionalism, and ensure prospect experiences reflect the company’s service standards.
Support club events and community engagement activities.
Maintain accurate reporting, manage leads and follow-up, and ensure operational consistency.
Uphold company standards, compliance, safety expectations, and established sales processes.
Support club leadership and operations through Manager-on-Duty coverage, opening and closing responsibilities, and communication of business performance.