Sales General Manager - Sports and Fitness
About The Position
D1 Training is seeking a Sales General Manager to own revenue growth, lead sales performance, and manage facility operations at an athletic-based training facility serving adults and youth athletes ages 7 and up. The role focuses on selling premium training packages, converting leads into memberships, coaching team members on sales execution, and delivering consistent results in a high-energy environment. The Sales General Manager leads and develops staff, oversees sales and service performance, manages the facility’s financial performance, and serves as a key point of contact for members and families. The position also supports events, community outreach, and brand activations. It is full-time and on-site, with base salary, commission, and bonuses.
Requirements
- Associate degree or equivalent experience.
- 3 or more years of sales leadership or management experience.
- Proven ability to generate leads and close sales.
- Experience in fitness, gym, retail, or service-based operations.
- Confident, energetic leadership style and ability to thrive under pressure.
Responsibilities
- Own sales and revenue growth.
- Generate, manage, and convert leads into memberships.
- Consistently close 60% or more of qualified consultations.
- Own membership sales, personal training sales, retention, and front-desk conversion.
- Oversee POS setup, billing, contracts, and promotions.
- Run weekly one-on-ones and staff meetings focused on sales performance and accountability.
- Recruit, train, and coach staff to achieve revenue and service goals.
- Lead by example as a first-one-in, last-one-out leader.
- Own the facility P&L, budgets, and financial performance.
- Review monthly financials with ownership, line by line.
- Track KPIs, including leads, close rate, retention, and revenue growth.
- Serve as a key point of contact for members and families.
- Ensure a high-quality experience for youth athletes, adults, and professionals.
- Support special events, community outreach, and brand activations.
Benefits
- Performance-based bonus.
- Training and development.
- Free uniforms.
- Opportunity for advancement.
- Base salary plus commission and bonuses.
- Free membership in a state-of-the-art D1 Training facility.
- Continuing education through company-sanctioned events.
- A high-performance culture focused on growth, accountability, and teamwork.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
Associate degree
