Sales Director

Encore Fire Protection•Nashville, TN

About The Position

Encore Fire Protection is hiring a sales operations leader to bring structure to the company’s growing sales organization. The role owns the sales operating framework, aligning processes, data, tools, and strategy so sellers and sales leaders can focus on customer relationships and revenue. It shapes how opportunities move through the pipeline, how performance is measured, and how sales insights are shared with leadership. The position works closely with the EVP of Sales, regional sales leaders, Finance, Operations, and other partners. It connects day-to-day sales activity with long-term goals by translating data into practical guidance, identifying risks and opportunities, and helping align resources, targets, and strategies. The role combines strategic and tactical work to build systems that improve the performance of the commercial organization.

Requirements

  • 10 to 15 years of experience in sales operations, revenue operations, data analysis, or a closely related field.
  • Proven experience supporting a B2B sales organization, ideally in a service-oriented or route-based business.
  • Demonstrated success designing and improving sales processes that produce measurable gains in efficiency, conversion, or retention.
  • Strong analytical skills and experience building and interpreting dashboards and reports for senior leadership.
  • Proficiency with modern sales tools, including HubSpot for CRM and basic reporting, as well as common data or visualization tools.
  • Solid project management skills, including prioritizing work, managing timelines, and driving cross-functional initiatives to completion.
  • Excellent communication and interpersonal skills, including the ability to explain complex topics clearly and build trust across departments.
  • Comfort working in a growing, fast-changing environment and bringing structure without overcomplicating work.

Nice To Haves

  • Experience in fire protection, construction, building services, or another recurring service-based industry.
  • Experience operating in a private equity-backed environment, including exposure to KPI-driven operating models and value creation plans.
  • Direct involvement in supporting or designing sales compensation plans with Sales and Finance.
  • Hands-on experience with data visualization or business intelligence tools beyond CRM reporting.
  • A track record of building or scaling sales operations or revenue operations capabilities over time.

Responsibilities

  • Design, implement, and refine sales processes to improve efficiency and reduce friction.
  • Map the opportunity lifecycle from lead to close and simplify steps where appropriate.
  • Identify repetitive manual tasks and streamline or automate them.
  • Oversee the structure, quality, and stewardship of sales data used for reporting and decision making.
  • Develop and maintain dashboards and reports covering pipeline health, performance trends, win rates, and revenue forecasts.
  • Provide data-driven insights and recommendations to sales and executive leadership.
  • Own core sales tools, including the CRM and related sales enablement platforms, and ensure they support sales processes and are practical for everyday use.
  • Partner with IT and vendors to evaluate and implement useful technologies.
  • Collaborate with sales leadership to build bottom-up forecasts at representative, team, and regional levels.
  • Support annual and quarterly planning, including territory design, coverage models, and performance targets.
  • Connect forecast and pipeline trends to guidance on focus areas, resource needs, and strategic priorities.
  • Define and track KPIs for individuals, teams, and segments with sales leadership.
  • Provide regular performance reporting and commentary to explain results, risks, and areas of focus.
  • Align goals, metrics, and reporting across the organization.
  • Provide sales training, resources, and guidance to improve productivity and deal quality.
  • Support structured approaches to pricing, contract terms, and approvals through a deal support process.
  • Partner on new-hire onboarding and ongoing training related to sales processes, tools, and field execution.
  • Work with Operations, Marketing, Finance, HR, and other stakeholders to align go-to-market plans and shared initiatives.
  • Ensure sales strategies and processes align with broader company objectives and financial targets.
  • Represent sales needs in cross-functional projects affecting customer service and growth.

Benefits

  • Competitive salary commensurate with experience.
  • Opportunity to earn performance-based bonuses tied to personal effectiveness and contributions to the team.
  • Flexible dress code and branded Encore swag.
  • Comprehensive medical, dental, and vision coverage.
  • Fidelity 401(k) plan with a company match.
  • Company-paid life insurance policy of $50,000.
  • Access to web-based productivity tools.
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