Sales Director - Senior Living

Allegro Senior Living•Warrenton, VA

About The Position

Spring Arbor of White Springs is seeking a Sales and Marketing Director to build and maintain high occupancy at the community by overseeing and leading its sales and marketing activities. The role focuses on relationship-based selling, community outreach, and helping families find suitable senior living options. The Sales Director also supports a community-wide customer service culture, coordinates move-ins and move-outs, and manages sales and marketing associates and budgets as applicable.

Requirements

Bachelor’s degree in business, marketing, or communications, or equivalent experience.
Three to five years of sales management experience.
Proven track record in new business development and closing skills.
Positive criminal background screening.
Must adhere to the company Drug Free Workplace policy; associates are subject to the policy.
Must possess and maintain a valid driver’s license and an acceptable Motor Vehicle Record in accordance with company Fleet Safety standards.
Must meet and maintain company driving eligibility and insurability requirements to perform assigned duties.

Nice To Haves

Experience in relationship-based sales of services or intangibles.

Responsibilities

Present the community to prospects using relationship-based selling techniques.
Provide ongoing customer service and first-impressions training to community associates.
Work with Maintenance and Housekeeping to coordinate move-ins and move-outs.
Develop and enhance the community’s image and reputation through appropriate public relations activities.
Coordinate a sales strategy that maximizes prospect interactions and time in the selling zone.
Recruit, manage, train, motivate, and evaluate Sales & Marketing associates, where applicable, according to company policies and procedures.
Use payroll software to schedule Sales & Marketing associates, where applicable, to provide coverage six or seven days per week based on occupancy, including appropriate coverage during peak holiday periods.
Oversee Sales & Marketing associates’ accurate accounting of hours worked and review time-clock records with the Business Office Manager in a timely manner.
Submit new-hire paperwork as required.
Plan and manage the sales and marketing budget within approved guidelines and company policies and procedures.
Perform other job duties as assigned.