Sales Development Rep

Kale • New York, NY

12d

About The Position

Kale is a creator marketing platform that connects consumer brands with a community of more than 100,000 creators to generate authentic content. The Sales Development Representative will join the sales team in New York City and build pipeline by identifying, researching, and engaging marketing decision-makers at leading consumer brands. The role emphasizes modern sales technology, AI, automation, and creative outbound strategies rather than relying solely on cold calls and emails.

This position is designed as a path to an Account Executive role, with the opportunity to advance in approximately 12 months based on performance and business needs. The SDR will work closely with Account Executives, sales leadership, and marketing, and will participate in discovery calls, product demonstrations, and deal strategy discussions to develop sales skills.

Requirements

• 1–3 years of experience in sales, business development, marketing, or a related field.
• Tech-savvy and curious, with an interest in learning software, experimenting with AI, and working efficiently.
• Strong written and verbal communication skills.
• Resourceful and creative, with the ability to think outside the box to reach prospects.
• Self-motivated and organized, and comfortable working toward ambitious goals.
• Coachable, competitive, and eager to develop a long-term career in sales.
• Interest in consumer brands, social media, marketing, and the creator economy.
• Ability to thrive in a fast-paced startup environment.

Nice To Haves

• Experience using HubSpot, Apollo, LinkedIn Sales Navigator, Clay, Salesforce, or similar sales platforms.
• Familiarity with AI-powered prospecting, lead enrichment, and outbound automation.
• Experience building email sequences or managing outbound campaigns.
• Knowledge of ChatGPT, Claude, or other workflow automation platforms.
• Previous experience at a startup or high-growth technology company.

Responsibilities

• Identify and engage marketing decision-makers through email, LinkedIn, phone, and creative outreach.
• Use sales technology and AI-powered prospecting platforms to build targeted lists and execute campaigns.
• Book qualified meetings and generate new business opportunities for Account Executives.
• Research target brands, marketing initiatives, product launches, and industry trends to personalize outreach.
• Test messaging, outbound sequences, AI tools, and automation workflows to improve prospecting efficiency.
• Partner with Account Executives, sales leadership, and marketing to develop outbound strategies.
• Track outreach activity, conversion rates, meetings booked, and pipeline generated.
• Participate in discovery calls, product demonstrations, and deal strategy discussions to prepare for an Account Executive role.

Benefits

• Opportunity to advance from SDR to Account Executive in approximately 12 months, based on performance and business needs.
• Hands-on mentorship from experienced sales leaders and Account Executives.
• Experience with leading sales technology, AI tools, and automation.
• Direct role in growing the customer base and shaping the outbound strategy.
• Opportunity to work with recognizable consumer brands.
• Collaborative, fast-paced team environment where ideas can make a difference.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed