Sales Development Representative (Texas)

BusPlanner • Dallas, TX

1d • Remote

About The Position

BusPlanner is seeking a Texas-based Sales Development Representative (SDR) to help accelerate its expansion across Texas. This remote role involves working closely with a regional Account Executive and the broader Sales team to generate pipeline, build relationships with school districts, qualify opportunities, and help advance deals.

The SDR will represent BusPlanner throughout Texas by attending regional industry meetings, conferences, trade shows, customer events, and in-person meetings. The role includes prospecting and engaging transportation directors and other school district decision-makers, understanding their operational challenges, and introducing them to BusPlanner’s transportation management software. The SDR will also contribute to territory planning, account prioritization, outbound campaigns, and experimentation with messaging and prospecting strategies.

BusPlanner provides transportation management software to K–12 school districts. The role offers hands-on mentorship and support from Sales leadership. Strong performers may have the opportunity to advance to an Account Executive role within 6–9 months.

Requirements

• Be based in Texas and willing to travel regularly across the state for industry events, regional meetings, trade shows, and customer visits.
• Demonstrate strong drive, grit, a love of sales, and motivation to prospect and win new business.
• Have strong interpersonal and relationship-building skills, with confidence meeting new people and representing BusPlanner professionally in person and over the phone.
• Bring an entrepreneurial mindset and comfort taking initiative and working independently.
• Have excellent communication skills, including the ability to ask thoughtful questions, uncover customer pain points, and articulate the value of software.
• Be organized and tech-savvy, able to manage multiple prospects, follow-ups, CRM, and sales automation tools.
• Show curiosity and willingness to learn about the K–12 transportation industry, customers, and BusPlanner’s software.
• Be coachable and collaborative, actively seeking feedback and working closely with an experienced Account Executive.
• Demonstrate resilience and accountability, handle rejection well, maintain a positive attitude, and take ownership of results.

Responsibilities

• Generate new business opportunities across Texas through cold calling, email, LinkedIn outreach, in-person meetings, and other prospecting strategies.
• Work closely with the regional Texas Account Executive to identify high-value school districts, build relationships, advance opportunities, and help close deals.
• Represent BusPlanner at regional transportation meetings, industry conferences, trade shows, and customer events.
• Build relationships with transportation directors and other school district decision-makers, understand their operational challenges, and introduce them to BusPlanner.
• Identify, engage, and qualify prospective customers, ensuring effective follow-through and coordination with the sales team.
• Collaborate with Sales leadership on territory planning, account prioritization, outbound campaigns, and strategies to expand BusPlanner’s Texas presence.
• Test messaging, prospecting strategies, and outreach approaches to improve conversion and pipeline generation.

Benefits

• Hands-on mentorship and support from the Sales leadership team.
• Opportunity for strong performers to advance into an Account Executive role within 6–9 months.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed