Sales Development Representative (Texas)

BusPlanner • El Paso, TX

1d • Remote

About The Position

BusPlanner is hiring a Texas-based Sales Development Representative to support the company’s expansion across Texas. The SDR will work closely with the regional Account Executive and sales leadership to generate pipeline, build relationships with school districts, qualify opportunities, and help advance deals. This is a remote role based in Texas, with regular in-state travel for customer meetings, regional industry events, conferences, and trade shows.

The position involves representing BusPlanner in person across the state, engaging transportation directors and other school district decision-makers, and helping establish the company’s presence in a growing market. The SDR will contribute to territory planning, account prioritization, outbound campaigns, and experimentation with prospecting and outreach strategies. Strong performers may have the opportunity to advance to an Account Executive role within 6–9 months, with mentorship and support from sales leadership.

Requirements

• Must be based in Texas and willing to travel regularly across the state for industry events, regional meetings, trade shows, and customer visits.
• Strong drive, grit, and motivation to prospect and win new business.
• Strong interpersonal and relationship-building skills, including confidence meeting new people and representing BusPlanner professionally in person and over the phone.
• Entrepreneurial mindset; comfortable taking initiative and working independently.
• Excellent communication skills, including the ability to ask thoughtful questions, uncover customer pain points, and explain the value of the software.
• Strong organizational skills and tech-savviness, including the ability to manage prospects, track follow-ups, and use CRM and sales automation tools effectively.
• Curiosity and willingness to learn about the K–12 transportation industry, customers, and BusPlanner’s software.
• Coachability and teamwork; actively seeks feedback and works closely with an Account Executive toward shared goals.
• Resilience and accountability; handles rejection well, maintains a positive attitude, and takes ownership of results.

Responsibilities

• Generate new business opportunities across Texas through cold calling, email, LinkedIn outreach, in-person meetings, and other prospecting strategies.
• Partner with the regional Texas Account Executive to identify high-value school districts, build relationships, advance opportunities, and help close deals.
• Represent BusPlanner at regional transportation meetings, industry conferences, trade shows, and customer events.
• Build relationships with transportation directors and other school district decision-makers, understand their operational challenges, and introduce BusPlanner.
• Identify, engage, and qualify prospective customers, and coordinate follow-up with the sales team.
• Collaborate with Sales leadership on territory planning, account prioritization, outbound campaigns, and ways to expand BusPlanner’s presence in Texas.
• Test messaging, prospecting strategies, and outreach approaches to improve conversion and pipeline generation.

Benefits

• Opportunity to advance into an Account Executive role within 6–9 months for strong performers.
• Hands-on mentorship and support from the Sales leadership team.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed