Sales Development Representative (Texas)

BusPlanner • Fort Worth, TX

1d • Remote

About The Position

BusPlanner is seeking a Texas-based Sales Development Representative (SDR) to support its expansion in Texas, a fast-growing U.S. market. Working closely with the regional Account Executive and Sales leadership, the SDR will generate and qualify pipeline, build relationships with school districts, advance sales opportunities, and help establish BusPlanner’s presence across the state.

This is a remote role based in Texas with regular in-state travel for customer meetings, regional industry meetings, conferences, and trade shows. The SDR will represent BusPlanner in person, engage transportation directors and other school district decision-makers, and help execute the company’s Texas growth strategy. The role offers early ownership, hands-on mentorship, and the stated opportunity for strong performers to advance to an Account Executive role within 6–9 months.

Requirements

• Be based in Texas and willing to travel regularly across the state for industry events, regional meetings, trade shows, and customer visits.
• Demonstrate strong drive, grit, enthusiasm for sales, and motivation to prospect and win new business.
• Have strong interpersonal and relationship-building skills, including confidence meeting new people and representing BusPlanner professionally in person and over the phone.
• Show an entrepreneurial mindset, initiative, and ability to work independently.
• Have excellent communication skills, including the ability to capture attention, ask thoughtful questions, uncover customer pain points, and explain software value.
• Be organized and tech-savvy, able to manage multiple prospects, follow up consistently, and use CRM and sales automation tools effectively.
• Be curious and willing to learn about the K–12 transportation industry, its customers, and BusPlanner’s software.
• Be coachable, actively seek feedback, improve quickly, and work collaboratively with an experienced Account Executive.
• Demonstrate resilience and accountability, handle rejection well, maintain a positive attitude, and take ownership of results.

Responsibilities

• Generate new business opportunities across Texas through cold calling, email, LinkedIn outreach, in-person meetings, and other prospecting strategies.
• Partner with the Texas Account Executive to identify high-value school districts, build relationships, advance opportunities, and help close deals.
• Represent BusPlanner at regional transportation meetings, industry conferences, trade shows, and customer events.
• Engage transportation directors and other school district decision-makers, learn about their operational challenges, and introduce them to BusPlanner.
• Identify, engage, and qualify prospective customers, with effective follow-through and coordination with the sales team.
• Collaborate with Sales leadership on territory planning, account prioritization, outbound campaigns, and ways to expand BusPlanner’s presence in Texas.
• Test messaging, prospecting strategies, and outreach approaches to improve conversion and pipeline generation.

Benefits

• Hands-on mentorship and support from the Sales leadership team.
• Opportunity for strong performers to advance into an Account Executive role within 6–9 months.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed