Sales Development Representative

Workday • Salt Lake, UT

23d • Hybrid

About The Position

The Sales Development Representative is part of Workday’s Sales Development team within Field Sales. The team builds quality pipeline and partners with Account Executives to identify, engage, and develop relationships with prospective customers across target accounts. The role deploys multi-channel prospecting strategies, shares Workday’s value, uncovers prospect needs, and helps build and advance opportunities. It offers the opportunity to develop foundational sales skills and pursue career growth within the broader sales organization.

The posting also describes a Senior Sales Development Representative level, with separate experience qualifications. The position uses Workday’s Flex Work approach: at least half of working time each quarter is spent in an office or in the field with customers, prospects, and partners, with flexibility to organize the schedule around business, team, and personal needs.

Requirements

• For Sales Development Representative (S2): 1+ years of professional or industry-related experience with a bachelor’s degree in a related field, or 2+ years of professional or industry-related experience without a bachelor’s degree.
• For Senior Sales Development Representative (S3): 2+ years of direct software, SaaS, or technology sales experience, or equivalent business-to-business prospecting experience.
• Experience in SDR, BDR, prospecting, inside sales, business development, marketing, direct sales, or consulting.
• Experience identifying potential leads, nurturing them through early-stage engagement, and growing a consistent pipeline through outreach activities.
• Experience establishing genuine connections with prospects and internal teammates through clear communication and trust.
• Experience learning customer environments, market trends, and organizational landscapes to position Workday effectively in prospecting conversations.
• Experience identifying and communicating a solution’s unique value in ways that resonate with different audiences and address customer needs.
• Experience building confidence with prospects and partners through consistency, honesty, and continued learning.

Nice To Haves

• Familiarity with sales tools such as Salesforce, Clari Groove, and ZoomInfo.
• SaaS sales experience.

Responsibilities

• Deploy multi-channel prospecting strategies across target accounts, including phone, email, social selling, and in-person events.
• Partner with Account Executives to build and advance quality opportunities for Workday field sales.
• Contact potential customers, share Workday’s value, and uncover prospects’ needs and organizational challenges.
• Identify and qualify potential buyers to help generate a healthy, growing pipeline.
• Nurture and develop relationships between prospective accounts and the broader Workday team.
• Respond to and qualify marketing qualified leads in a timely, effective manner.
• Stay organized while managing multiple prospecting activities and accounts simultaneously.

Benefits

• May be eligible for the Workday Bonus Plan or a role-specific commission/bonus.
• May be eligible for annual refresh stock grants.
• Workday describes its comprehensive benefits but does not specify individual benefits in this posting.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level