Sales Development Representative

Adherent • San Jose, CA

94d

About The Position

The Sales Development Representative is responsible for the early stages of the sales process for an assigned territory, working within a pod structure alongside Business Development Managers, Solution Engineers, and Marketing. The role supports converting marketing-generated leads into qualified sales opportunities. Its primary focus is following up on inbound marketing-qualified leads and conducting proactive cold outreach to a defined account base through phone, email, LinkedIn, and other channels. The representative is expected to engage prospects, understand their industry challenges, communicate the company’s value proposition, qualify interest, and generate and book qualified meetings for handoff to Business Development.

The role also contributes to account targeting, campaign feedback, lead qualification standards, and go-to-market improvements. It requires accurate CRM records, effective use of sales prospecting tools, and ongoing knowledge of target personas, products, and value propositions. Adherent describes itself as a provider of market access and product compliance SaaS solutions; its C2P platform helps global enterprises manage product requirements, regulations, and standards across markets.

Requirements

• 1–2 years of SDR experience.
• Strong written communication skills and a confident phone presence.
• Fluent English at native or professional level.
• Highly organized, able to work autonomously, and attentive to detail and quality.
• Strong work ethic and results-oriented mindset.
• Comfort operating in a fast-paced, constantly changing environment.

Nice To Haves

• SDR experience in large-business or enterprise environments, including engaging multiple stakeholders and multithreading across accounts.
• University degree or equivalent post-secondary education.
• Experience with a modern sales technology stack, including HubSpot, Salesloft, ZoomInfo, LinkedIn Sales Navigator, Leadfeeder, ChatGPT, and Google Suite.
• Japanese fluency.

Responsibilities

• Conduct proactive cold outbound outreach by phone, email, LinkedIn, voice, and video to prospects in a defined account base.
• Support marketing campaigns by following up on inbound MQLs, including webinar attendees, whitepaper downloaders, and demo requesters, to qualify interest and book meetings.
• Qualify prospects through discovery conversations, understanding their needs, challenges, current environment, and potential fit.
• Book qualified meetings and hand prospects off professionally to the Business Development team.
• Build and maintain a pipeline of engaged prospects through consistent outreach and follow-up using the available technology stack.
• Develop knowledge of target personas, their challenges, and how Compliance & Risks addresses those challenges.
• Continuously build product and value-proposition knowledge to engage and educate prospects effectively.
• Align with Business Development on target accounts, industries, job titles, and outreach timing and rationale.
• Partner with Marketing by sharing feedback on lead quality, campaign performance, and messaging based on prospect conversations.
• Contribute feedback to refine the definition of a quality SQL and share prospect insights to improve targeting, messaging, and the go-to-market approach.
• Maintain accurate, up-to-date activity, lead, account, and opportunity records in HubSpot and Salesloft.
• Use LinkedIn Sales Navigator and ZoomInfo to identify target accounts and stakeholders and build account maps.
• Research accounts for relevant signals and triggers at account and contact levels, and use findings to prioritize outreach.
• Use the available technology stack to support prospecting, outreach, and pipeline development.
• Engage prospects on LinkedIn through InMails, messages, and voice or video notes.

Benefits

• Competitive salary.
• Performance-based bonuses.
• Health insurance.
• Robust retirement plan.
• Generous annual leave, company days, and service days.
• Paid leave for new parents.
• Wellbeing program and Employee Assistance Program, including mental health support.
• Personalized welcome swag pack, assigned buddy, IT tools, and onboarding program.
• Learning and development support and educational assistance for external training.
• Remote working options and a flexible environment.
• Paid leave for new parents.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed