Sales Consultant - Combo On/Off Premise (Columbus, OH)

Southern Glazer’s Wine and Spirits, LLC•Worthington, OH

3d•$50,000 - $80,000

About The Position

The Sales Consultant represents Southern Glazer’s in the market and builds trusting relationships with customers and supplier partners. The role focuses on face-to-face consultative selling, visiting accounts, identifying customer growth needs, and increasing sales revenue. The consultant develops account growth plans, uses data and SGWS technology to identify opportunities, presents and positions products, and helps customers resolve issues and meet business needs. The role also involves staying informed about competitors, documenting account activity in CRM (Proof), and participating in sales meetings, on-site training, and supplier events as required.

Requirements

Able to analyze and understand data and information.
Able to leverage SGWS technology to perform duties and responsibilities.
Able to build and structure customer presentations and product proposals.
Proficient in using mobile devices, such as an iPad or smartphone, and online communication methods professionally.
Able to consistently achieve results, even under tough circumstances.
Able to take responsibility for own actions and results and provide consistently high service to customers, suppliers, colleagues, and management.
Able to communicate effectively through various methods and tailor messages clearly and concisely to the audience.
Able to work with ambiguity, remain open to change, and embrace innovative ideas.
Collaborative team player.
Able to work in a fast-paced, results-driven environment.
Must possess a reliable vehicle, a valid driver’s license, and the ability to obtain and maintain auto liability insurance in compliance with company requirements.
High school diploma or GED required.
Able to travel as needed.
Must be at least 21 years of age.

Responsibilities

Build positive, credible, lasting customer relationships based on trust.
Discover and identify customer business growth needs.
Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above base business.
Analyze data and insights to increase sales, grow customer business, and better achieve objectives.
Pre-plan account visits with a documented agenda, service purpose, and selling opportunities in CRM (Proof).
Prioritize sales activities based on each customer business growth plan.
Visit accounts regularly, capture visit notes, plan visits based on previous outcomes, and document activity in CRM (Proof).
Maintain deep knowledge of SGWS products and present and position them appropriately in each account.
Propose selling solutions and win sales using consultative selling skills.
Achieve internal SGWS and supplier objectives as prioritized by management.
Manage customer issue resolution and identify additional ways to support customer needs and business growth.
Adapt the selling approach to customers’ buying styles and individual business needs.
Stay knowledgeable about accounts, competitors’ offerings, and the position of SGWS products relative to the competition.
Document and maintain account- and customer-specific information in CRM (Proof).
Participate in sales meetings, on-site training, and supplier events as required.
Perform other duties as assigned.