Sales and Campaign Coordinator

Lamar Advertising•Crown Point, IN

13d•Onsite

About The Position

The Sales and Campaign Coordinator performs sales administrative functions before and after the contract phase, supporting Lamar account executives and customers as they develop and execute outdoor advertising campaigns. Responsibilities include prospecting leads, preparing sales presentations and proposals, coordinating campaign execution, and handling other tasks assigned by Account Executives, the Sales Manager, or the General Manager. The role supports customers and account executives throughout the sales cycle by supplying product, promotion, and pricing information; coordinating charting and conceptual artwork requests; maintaining customer and CRM records; tracking sales expenses; and keeping knowledge current through educational opportunities. After a contract is signed, the coordinator monitors campaign activities and communications, tracks campaign status, coordinates artwork approvals and panel locations, and manages installation and proof-of-performance information. The position is based in Lamar’s Crown Point, Indiana office and follows a Monday-Friday, 8 a.m.-5 p.m. in-office schedule. The primary work environment is an office. The role requires frequent sitting, reading, distinguishing colors, visual acuity, and talking; lifting is required less than 25% of the time. Typical travel and nights away from home are less than 10%.

Requirements

High school diploma or equivalent required.
Two years of related experience; preferably in sales, marketing, or administrative roles.
Excellent command of the English language.
Proficiency in Microsoft Office and Gmail applications.
Strong interpersonal skills to handle sensitive and confidential situations, with demonstrated poise, tact, and diplomacy.
Ability to enter and compile data accurately and on time.
Energy, enthusiasm, and ability to meet deadlines.
Strong organizational skills and excellent attention to detail.
Creativity, initiative, and commercial awareness.
Knowledge of common public relations practices.
Strong written (email) and verbal communication skills.
Ability to work systematically on detail-oriented tasks in a deadline-driven environment.
Ability to work independently, take initiative, and solve problems.
U.S. work authorization that does not require visa sponsorship.

Nice To Haves

Bachelor’s degree preferred.
Experience in sales, marketing, or administrative roles preferred.
Experience in data management and Gmail preferred.
Equivalent combination of education and experience may be considered.

Responsibilities

Prospect new customer leads for the sales team.
Prepare sales presentations and proposals.
Provide product, promotion, and pricing information by clarifying customer requests, selecting and forwarding appropriate information, and answering questions.
Coordinate and enter requests for charting or assist with the charting function.
Coordinate and enter requests for conceptual sample artwork for Account Executives.
Maintain the customer database or CRM by entering customer profiles and updates and preparing and distributing reports.
Track sales expenses by recording, consolidating, analyzing, and summarizing expenses and forwarding them for reimbursement.
Update job knowledge by participating in educational opportunities.
Coordinate and monitor campaign activities and internal communications to support timely, contractual execution and excellent customer service.
Inform Account Executives and customers about advertising campaign status.
Coordinate, manage, and review campaign progress and deliver customer installation and proof-of-performance information.
Coordinate or obtain client approval for artwork.
Coordinate and communicate panel locations when locations are to be determined.
Investigate campaign problems, identify solutions, and notify Account Executives, managers, and customers.
Perform other tasks assigned by Account Executives, the Sales Manager, or the General Manager.

Benefits

120 hours of paid time off (PTO), increasing with tenure.
12 paid company holidays, including Presidents’ Day and Juneteenth.
Comprehensive training program.
Career advancement opportunities.
Ongoing professional development and internal leadership programs.
Multiple medical plan options.
Hospital, accident, and critical illness coverage.
Short- and long-term disability coverage.
Paid parental leave.
Dental and vision insurance.
401(k) plan with company match.
Employee stock purchase program.
Up to $1,200 in employer-paid HSA contributions and cash rewards for engaging in the wellness program.
People-first culture that invests in connection, community involvement, and transparency around employee feedback.