About The Position

The Sales Advisor provides excellent customer service by welcoming and guiding customers through the store and available OMNI experience, sharing fashion and product knowledge, and actively selling products. The role also supports garment care and replenishment, sales-floor and back-of-house presentation and cleanliness, and a collaborative effort to deliver a strong customer experience and reach sales targets. The position combines customer-facing sales and service with retail operations. The Sales Advisor supports fitting room and checkout operations, visual merchandising, stock replenishment, in-store OMNI and technology services, and store opening and closing. The role follows company procedures, health and safety guidance, and applicable legal requirements, while sharing knowledge and developing skills with colleagues.

Requirements

  • Sales experience in a dynamic and collaborative environment.
  • Experience working with customer service in fashion, retail, or another service-related industry.
  • Passion for fashion and the products created in-store.
  • Motivation to provide customers with a great experience.
  • Communicative, creative, curious, motivated, flexible, decisive, and action-oriented.
  • Enjoy working in a collaborative and dynamic environment.

Responsibilities

  • Welcome and guide customers through the store and available OMNI experience, providing direct customer service and support.
  • Engage customers in conversations and guide them through fashion trends, stories, and products throughout the store.
  • Promote and sell products, the Hello Member Customer Loyalty App, and in-store sustainability initiatives.
  • Represent the H&M brand positively during customer interactions and support commercial or operational actions to reach sales targets.
  • Keep up to date with fashion trends, styles, brands, products, competitors, and relevant influencers, and share relevant product and fashion information with customers.
  • Share service, fashion, and store operations knowledge with colleagues; give and receive feedback; and participate in relevant onboarding and training.
  • Follow store procedures, routines, and applicable legal requirements.
  • Complete the garment cycle, including unpacking, replenishment, steaming, and garment care.
  • Operate fitting room and checkout areas according to best practices and processes.
  • Contribute to clean and tidy sales-floor, back-of-house, and stockroom areas.
  • Support garment presentation and maintain attractive merchandise displays in line with visual and commercial guidelines.
  • Maintain stock levels through sales-floor replenishment routines.
  • Maintain in-store OMNI services and technology tools, such as the Instore Care App, Click & Collect, and Smart Store.
  • Support store opening and closing.
  • Follow applicable health and safety guidelines and legal requirements.

Benefits

  • Staff discount card for H&M Group brands in stores and online.
  • H&M Incentive Program (HIP).
  • Comprehensive benefits, including health insurance, wellness and family support programs, a company-match retirement plan, paid leave programs, and paid time off, including a community day.
  • Access to Colleague Resource Groups for community and networking opportunities.
  • Development opportunities and access to a global talent community.
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