RVP, Business Development Leader
About The Position
The RVP, Business Development is responsible for achieving production, growth, and profitability goals and increasing market share in an assigned region. In partnership with the VP, Brokerage Distribution & Strategy and the Manager, National Sales Desk, the RVP serves as the dedicated resource, relationship manager, and external wholesaler for assigned brokerage general agencies (BGAs). The role develops and leads growth strategies for assigned BGAs and the region, with a primary focus on sales growth, business development, account management, customer relationships, and developing and managing business and marketing plans. The RVP manages agency relationships and identifies growth opportunities across existing and prospective distribution relationships. The role works closely with internal distribution teams, other departments, agencies, and key stakeholders to meet growth and profitability targets, advance company initiatives, and promote products and services. Extensive travel is required.
Requirements
- Bachelor's degree; Marketing, Sales, or Business Administration preferred.
- Life and Health Insurance license; must obtain within 12 weeks of hire.
- 7–10 years of industry experience, including at least 3 years in a customer-contact sales role.
- Understanding and experience marketing to distribution segments such as life agents, P&C brokers, health agencies, banks, and broker-dealers.
- In-depth knowledge of a broad range of protection products, including Term and UL.
- Experience creating and delivering presentations.
- Excellent relationship-building skills.
- Strong organizational skills.
- Strong interpersonal, communication, negotiation, and presentation skills.
- Ability to multitask and effectively assess critical and priority issues.
- Ability to manage difficult issues professionally and effectively.
- Ability to work independently with a high degree of independence in a team environment.
- Strong work ethic, self-motivation, and ability to take full ownership of responsibilities.
- Extensive travel required.
Nice To Haves
- Broad experience working with BGA distribution.
- Has or is actively pursuing industry designations such as CLU or ChFC.
- Bachelor's degree in Marketing, Sales, or Business Administration.
Responsibilities
- Serve as primary account manager and external wholesaler for assigned agencies.
- Develop and follow an agency segmentation strategy to maximize effectiveness.
- Maintain a schedule of strategic planning and review meetings with larger agencies.
- Engage regularly with agency principals and sales, underwriting, and operations staff through visits, virtual meetings, conference calls, and individual outreach.
- Develop an understanding of each agency, profile and segment agencies, and capture relevant information in CRM.
- Identify and implement agency growth opportunities.
- Conduct staff and broker training sessions and represent Banner Life at agency events.
- Implement and manage incentive programs for agency staff and brokers.
- Use the Sales Discovery Process to identify and implement growth opportunities within assigned agencies and identify, evaluate, and implement new distribution relationships.
- Work with the Manager, National Sales Desk and Internal Wholesaling team to identify and implement opportunities within assigned smaller agencies.
- Conduct targeted broker-focused campaigns to increase active brokers by appointing new brokers and increasing production from existing brokers.
- Collaborate with the IMO Leader, Distribution team, other departments, agencies, and other stakeholders to achieve growth targets, improve profitability, deliver company initiatives, and achieve target VNB.
- Participate in the design and execution of company marketing initiatives, product and service launches, and ongoing promotion of key features, leveraging advancing technologies and process digitization.
- Create and deliver presentations.
- Travel extensively.
Benefits
- Annual Incentive Plan with a current target payment of 20% of base salary, modified for corporate and individual performance; bonuses are prorated based on start date.
- 20 vacation days and 10 sick days, accrued biweekly.
- 9 paid holidays throughout the calendar year.
- Health, life, and dental insurance.
- 401(k) with company match up to 6%.
- Pension package.
- Wellbeing initiatives.
- Professional development, support, and mentorship.
- Paid time off to volunteer.
- Potential sign-on bonus and long-term incentives.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
