RevOps Application Manager

Reco•Wilmington, DE

About The Position

Reco is seeking a highly technical, hands-on RevOps Application Manager to own the systems, automation, and technical infrastructure that support its go-to-market organization. Salesforce is at the center of the GTM ecosystem, and the role partners with RevOps and leaders across Sales, Marketing, Customer Success, and Finance to turn business needs into scalable systems and automation. This is a technical systems-building role rather than a traditional Salesforce Administrator position. The manager will architect, build, troubleshoot, and continuously improve GTM systems, with strong proficiency in Salesforce Flow and Apex and the ability to work across APIs and integrations. The role owns technical execution of RevOps initiatives across the revenue lifecycle, from lead management and routing through pipeline, forecasting, deal desk, customer handoffs, expansion, and renewals. The position calls for proactive problem-solving: identifying opportunities to make systems more automated, efficient, and easier for GTM teams to use; recommending solutions to business problems; and owning those solutions through production. Responsibilities span GTM systems architecture, automation, issue resolution, integrations, development and release management, data integrity, and cross-functional partnership.

Requirements

4–7+ years of hands-on experience in Salesforce development or administration, RevOps systems, GTM systems engineering, or a similar technical role.
Advanced expertise with Salesforce Flow, including complex record-triggered flows, scheduled flows, subflows, fault handling, and scalable Flow architecture.
Strong hands-on expertise with Apex, including the ability to read, troubleshoot, modify, and develop Apex classes and triggers.
Deep understanding of Salesforce architecture, including custom objects, data models, validation rules, approval processes, permissions, permission sets, sharing, and security.
Demonstrated ability to independently troubleshoot complex Salesforce production issues and quickly determine root cause.
Experience designing and supporting integrations using APIs, webhooks, middleware, and native connectors.
Experience working with GTM applications such as HubSpot, Gong, Chili Piper, Clay, or similar platforms.
Strong understanding of GTM processes, including lead lifecycle management, enrichment and routing, opportunity management, pipeline, forecasting, deal desk, attribution, customer handoffs, expansion, and renewals.
Proficiency with SOQL and Salesforce data management tools.
Experience with release management, sandbox strategy, QA, UAT, and production deployments.
Salesforce certification is required.
Strong technical documentation and communication skills.
Ability to operate independently, prioritize effectively, and move quickly in a fast-paced environment.
Experience operating in environments with formal Security, IT, access-control, and change-management requirements.
Working knowledge of SaaS security concepts, including least-privilege access, SSO, OAuth, API authentication, connected applications, service accounts, secrets and credential management, and data governance.
Ability to partner effectively with Security and IT teams while maintaining the speed required by a high-growth GTM organization.
Strong judgment about when a change can move quickly and when it requires additional security, architectural, or production review.

Nice To Haves

Python, SQL, JavaScript, or additional development experience.

Responsibilities

Serve as the primary technical owner for systems and applications supporting Reco’s GTM organization.
Own the day-to-day health, architecture, scalability, and ongoing development of Salesforce and the broader GTM technology stack.
Build and maintain Salesforce Flows, Apex classes and triggers, validation rules, custom objects and fields, approval processes, and automation frameworks.
Translate RevOps strategy and complex business requirements into scalable technical solutions supporting the full revenue lifecycle.
Identify manual or inefficient GTM processes and build automation and workflow improvements, including AI-enabled workflows where appropriate.
Troubleshoot Salesforce and other GTM system issues, including Flow failures, Apex errors, integration failures, permission problems, automation conflicts, and data issues.
Build monitoring, alerts, fault handling, and error-management processes; conduct root-cause analysis and implement permanent fixes.
Build, maintain, and optimize integrations between Salesforce and GTM applications, including HubSpot, Gong, Chili Piper, and Clay.
Work with REST/SOAP APIs, webhooks, middleware, and native integrations; troubleshoot synchronization issues and partner with vendors or internal stakeholders as needed.
Evaluate new GTM technologies and determine how they fit into Reco’s systems architecture.
Own the development lifecycle from requirements gathering and solution design through build, QA, UAT, deployment, and post-release validation.
Maintain sandbox development and testing practices, conduct impact analysis, and establish change-management and release-management practices.
Document automations, integrations, objects, workflows, and system dependencies; ensure stable, scalable, minimally disruptive releases.
Audit Salesforce data quality and CRM hygiene; identify technical debt, unused fields, broken processes, and opportunities to simplify or redesign systems.
Protect the integrity of pipeline, forecasting, attribution, territory, lead, opportunity, and customer data, and build controls to prevent downstream data issues.
Partner with RevOps leadership and cross-functional teams across Sales, Marketing, Customer Success, Finance, and other GTM functions to design and implement systems and workflows.
Recommend scalable and technically sound solutions, challenge requirements when appropriate, and communicate technical concepts clearly to non-technical stakeholders.
Document functionality, train end users, drive adoption, and serve as a technical advisor to RevOps on systems architecture, automation, and technology decisions.