Revenue Operations Analyst

A2Z Sync•Denver, CO

5d•Hybrid

About The Position

A2Z Sync is hiring a Revenue Operations Analyst to own key responsibilities across Strategy & GTM Operations, Sales Operations & Enablement, and Systems & Insights Operations. The role supports the company’s growth by keeping revenue teams aligned, systems reliable, and data trusted. Responsibilities may evolve as business needs and goals change. The analyst will manage marketing operations, including lead lifecycle stages, scoring, MQL and SQL definitions, campaigns, lists, email workflows, and campaign attribution. The role will maintain CRM and market data quality, create dashboards and analyze pipeline trends, and maintain AI data and automation governance standards. The position also administers HubSpot and integrations across go-to-market tools; tracks tool usage, renewals, and spend; owns lead routing and SLA reporting; calculates commissions and SPIFF payouts; and supports revenue-team onboarding, training, help-desk requests, SOPs, playbooks, and process documentation. This is a hybrid role based in Denver, Colorado, requiring work from the office three days per week.

Requirements

At least 3 years of experience in revenue, sales, or marketing operations, or a similar analytical role.
Hands-on CRM administration experience; HubSpot is strongly preferred.
Strong Excel or Google Sheets skills, including lookups, pivot tables, and building clean reports.
Experience owning data accuracy, such as leading data cleanups, audits, or deduplication projects.
Experience writing SOPs, process documentation, or training materials used by teams day to day.
Ability to manage competing priorities independently and know when to escalate.
Able to work from the Denver office 3 days per week.

Nice To Haves

Experience owning marketing operations or go-to-market processes, including lead management, attribution, and funnel reporting.
Background in lead scoring models or MQL and SQL definitions.
HubSpot certifications.
Hands-on experience calculating commissions and SPIFFs for a sales team, including disputes and plan changes.
Familiarity with automotive retail, dealerships, or B2B SaaS.
Working knowledge of workflow automation, BI tools, APIs, and system integrations.
Comfort working with third-party market or data enrichment sources.
Habit of using AI tools to automate reporting or speed up operations work.

Responsibilities

Manage lead lifecycle stages, lead scoring, and MQL and SQL definitions to support a clean marketing-to-sales handoff.
Build and maintain campaigns, lists, and email workflows in HubSpot.
Analyze campaign attribution and lead-to-opportunity conversion to identify channels driving pipeline.
Maintain CRM and market data quality through deduplication, enrichment, field standards, and dealer group tagging.
Build and maintain dashboards and the Alert Center; analyze pipeline and funnel trends and recommend improvements to leadership.
Maintain the AI data dictionary and automation governance standards.
Administer HubSpot users, permissions, properties, pipelines, and workflows.
Manage integrations across go-to-market tools, troubleshoot sync issues, and support migrations and new tool rollouts.
Track tool usage, renewals, and spend, and flag overlap or waste.
Own lead routing and assignment and keep SLAs on track.
Calculate commissions and SPIFF payouts accurately and on time.
Run system onboarding and tool training for revenue teams and track adoption to address usage gaps.
Own the sales help desk and maintain SOPs, playbooks, and process documentation.