Rental Sales Representative

ASCO Equipment•Tyler, TX

About The Position

ASCO Equipment is hiring a Rental Sales Representative for its Tyler, Texas Rental Department. The representative builds customer relationships, identifies customers’ equipment needs, and offers additional services. The role focuses on proactively increasing revenue through exceptional customer service, finding new markets, and developing opportunities to improve profitability in support of ASCO’s growth plan. The position calls for an ambitious self-starter who can provide solutions in demanding circumstances.

Requirements

  • Bachelor’s degree or equivalent experience.
  • Proven sales ability and excellent customer relationship skills.
  • Ability to communicate effectively in writing and verbally with individuals and groups.
  • Strong planning, problem-solving, negotiation, and organizational skills.
  • Solid computer skills and knowledge of general business software and the G-suite platform.
  • Valid driver’s license with an acceptable driving record.

Nice To Haves

  • Knowledge of construction or heavy equipment.

Responsibilities

  • Establish new business opportunities through sales calls within the branch territory.
  • Manage pre-call planning, post-call notes, and follow-up actions using a CRM tool.
  • Educate customers about equipment through product presentations and demonstrations.
  • Resolve problems and follow through to address customer needs.
  • Follow safety rules and complete required safety training.
  • Represent ASCO positively and professionally.

Benefits

  • Guaranteed base salary plus uncapped commissions.
  • Company-provided vehicle.
  • 100% paid health insurance.
  • 401(k) and profit sharing.
  • Paid holidays.
  • Paid training and advancement opportunities.
  • ASCO Children’s Education Program: financial assistance for employees’ children pursuing higher education.
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