Regional Vice President Optics - Central

VSP Vision Care•Remote AL, AL
•$88,959 - $120,944

About The Position

With minimal direction, the Regional Vice President Optics manages, trains, and evaluates sales staff to achieve company goals. The role leads sales teams responsible for acquiring, retaining, and growing client relationships, driving revenue growth and customer retention, expanding product and service adoption, and achieving market-share and commercial-performance objectives. It requires in-depth knowledge of products, services, industry trends, customer workflows, and market dynamics to support business growth and customer value. The position develops strategic business plans for large accounts, builds and maintains relationships with clients and industry stakeholders, and partners with product, marketing, operations, implementation, support, and customer-success teams. It recruits, coaches, develops, and retains sales professionals; serves as a trusted advisor to customers; and uses performance data, pipeline analytics, customer insights, and market intelligence to guide decisions and improve outcomes. The role also manages sales forecasts and pipeline performance, uses CRM and sales automation systems, applies consultative value-based selling, and negotiates renewal and expansion agreements within approved pricing and contracting guidelines. The position requires residence within the assigned territory and the ability to travel up to 50% of the time.

Requirements

  • Bachelor’s degree in Business or a related field, or equivalent experience.
  • Seven years of sales or business development experience leading complex customer relationships.
  • Three years of sales management experience.
  • Excellent written and verbal communication and presentation skills.
  • Demonstrated track record of meeting sales or revenue goals with major account responsibility.
  • In-depth knowledge of products, services, customer workflows, industry dynamics, and applicable healthcare, insurance, technology, or regulatory considerations.
  • Experience managing recurring-revenue, subscription-based, or long-term customer relationship portfolios, including renewals, retention, and growth.
  • Proficiency with CRM, sales analytics, and forecasting tools.
  • Ability to travel up to 50% of the time.
  • Must reside within the territory.
  • Clean DMV record.
  • Ability to achieve and maintain applicable licensing or certification requirements for states in the assigned sales territory.
  • Must maintain a high level of engagement in virtual environments, including camera presence during meetings.

Nice To Haves

  • Sales or business development experience in healthcare, healthcare technology, software, employee benefits, insurance, or related industries.
  • Optical experience.

Responsibilities

  • Manage, train, and evaluate sales staff to achieve company goals.
  • Lead sales teams in acquiring, retaining, and growing client relationships and achieving revenue, market-share, and commercial-performance objectives.
  • Create and implement strategic business plans for large accounts to retain and expand customer relationships, increase revenue and product adoption, and identify new-business and cross-sell opportunities.
  • Partner with product, marketing, operations, implementation, support, and customer-success teams to support customer retention, expansion, and long-term growth.
  • Develop relationships with clients, prospective clients, partners, and industry stakeholders, serving as a strategic partner for customer success and growth.
  • Recruit, develop, coach, and retain sales professionals and future leaders; set performance expectations and provide feedback and performance management.
  • Advise customers on industry trends, business challenges, emerging technologies, and market opportunities.
  • Maintain current knowledge of products, services, technology solutions, customer workflows, industry trends, and competitive dynamics.
  • Use sales performance data, pipeline analytics, customer insights, adoption metrics, retention trends, and market intelligence to identify risks and opportunities and improve business outcomes.
  • Liaise across departments and with customers to ensure service levels and expectations are met; collaborate with marketing and product development on customer needs and market data.
  • Use sales automation and CRM systems to manage pipeline, forecast performance, maintain records, prepare reports, and support data-driven decisions.
  • Apply value-based, consultative selling by explaining return on investment and measurable business outcomes to customer decision-makers.
  • Negotiate and close renewal and expansion agreements within approved pricing and contracting guidelines.
  • Develop sales forecasts, manage pipeline performance, and identify risks and opportunities affecting revenue and growth objectives.
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