Regional Vice President Optics - Inside Sales

VSP Vision Care•Cynthian, OH
•$94,248 - $128,469

About The Position

The Regional Vice President Optics manages, trains, and evaluates sales staff to achieve company goals, providing leadership to teams responsible for acquiring, retaining, and growing client relationships. The role drives revenue growth, customer retention, product and service expansion, market share, and commercial performance by applying in-depth knowledge of products, industry trends, customer workflows, and market dynamics. The position develops strategic plans for large accounts, identifies new business and cross-sell opportunities, and partners with product, marketing, operations, implementation, support, and customer success teams to support long-term customer growth. It cultivates relationships with clients, prospective clients, partners, and industry stakeholders, and serves as a trusted advisor on industry trends, business challenges, emerging technologies, and market opportunities. The role recruits, coaches, develops, and retains sales professionals; sets performance expectations; and manages talent and performance. It uses sales performance data, pipeline analytics, customer insights, adoption metrics, retention trends, market intelligence, CRM systems, and forecasting tools to guide decisions and improve outcomes. Responsibilities also include consultative, value-based selling; negotiating and closing renewal and expansion agreements within approved guidelines; developing sales forecasts; and managing pipeline performance. Travel of up to 50% is required.

Requirements

  • Bachelor’s degree in business or a related field, or equivalent experience.
  • Seven years of sales or business development experience leading complex customer relationships.
  • Three years of sales management experience.
  • Excellent written and verbal communication and presentation skills.
  • Demonstrated track record of meeting sales or revenue goals with major account responsibility.
  • In-depth knowledge of products, services, customer workflows, industry dynamics, and applicable healthcare, insurance, technology, or regulatory considerations.
  • Experience managing recurring-revenue, subscription-based, or long-term customer relationship portfolios, including renewal, retention, and growth responsibilities.
  • Proficiency with CRM, sales analytics, and forecasting tools.
  • Ability to travel up to 50% of the time.
  • Clean DMV record.
  • Ability to achieve and maintain applicable licensing or certification requirements for state(s) within the assigned sales territory.
  • Ability to maintain a high level of engagement in virtual environments, including camera presence during meetings.

Nice To Haves

  • ISAE experience.
  • Optical experience.

Responsibilities

  • Manage, train, and evaluate sales staff to achieve company goals.
  • Lead sales teams responsible for acquiring, retaining, and growing client relationships.
  • Drive revenue growth, customer retention, product and service expansion, market share, and commercial performance.
  • Formulate and implement strategic business plans for large accounts to retain and expand relationships, increase revenue and product adoption, and identify new business and cross-sell opportunities.
  • Partner with product, marketing, operations, implementation, support, and customer success teams to support retention, expansion, and long-term growth.
  • Develop business relationships with clients, prospective clients, partners, and industry stakeholders.
  • Recruit, develop, coach, and retain sales professionals and future leaders; establish expectations and provide feedback, talent development, and performance management.
  • Provide customers with insights on industry trends, business challenges, emerging technologies, and market opportunities.
  • Maintain knowledge of products, services, technology solutions, customer workflows, industry trends, and competitive dynamics.
  • Use sales performance data, pipeline analytics, customer insights, adoption metrics, retention trends, and market intelligence to identify risks and opportunities and guide decisions.
  • Liaise between departments and customers to ensure service levels and expectations are met; collaborate with marketing and product development to address customer needs and analyze market data.
  • Use sales automation and CRM systems to manage pipelines, forecast performance, maintain records, prepare reports, and support data-driven decisions.
  • Apply value-based, consultative selling by communicating ROI and measurable business outcomes to decision-makers.
  • Negotiate and close renewal and expansion agreements within approved pricing and contracting guidelines.
  • Develop sales forecasts, manage pipeline performance, and identify risks and opportunities affecting revenue and growth objectives.

Benefits

  • The role may include eligible bonuses and commissions.
  • VSP Vision benefits are referenced, but specific benefits are not listed.
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