Regional Sales Manager
About The Position
The Regional Sales Manager is a strategic healthcare sales leader responsible for driving growth, leading a high-performing community liaison team, and developing business opportunities to support the growth of Vynca’s Enhanced Care Management program. The role expands Vynca’s presence and public awareness, develops community partnerships, and meets or exceeds referral and enrollment goals. The position is hybrid and requires frequent travel throughout Southern California, with substantial time spent in the field coaching team members and working with referral partners. The manager develops and executes regional sales strategy, oversees the referral and enrollment pipeline, uses data and CRM tools to guide business development, and supports the Community Liaisons’ outreach and partnership activities. The role collaborates with marketing, clinical operations, and product teams and provides sales, performance, referral, enrollment, and revenue-forecast reporting to senior leadership.
Requirements
- At least 7 years of healthcare sales management experience, including leading teams, in-person coaching, and driving results in complex healthcare environments.
- Experience managing sales or business development teams in healthcare settings; experience targeting palliative care, care management, home health, hospice, or similar services is particularly relevant.
- Demonstrated success managing relationships with healthcare organizations and community partners.
- Ability to lead and motivate a sales team, set clear goals and expectations, and manage toward success.
- Ability to analyze data, identify opportunities or areas for improvement, and develop actionable coaching or strategic plans.
- Excellent communication and interpersonal skills for engaging diverse healthcare stakeholders and community partners.
- Strong organizational and problem-solving abilities.
- Experience using CRM tools to manage pipelines and track team performance.
- Willingness to travel or work in the field approximately 50–75% of the time within the assigned region.
Responsibilities
- Develop and implement a regional sales strategy to meet enrollment goals and expand the Enhanced Care Management program.
- Identify and help secure referral partnerships with hospitals, physician practices, skilled nursing facilities, and other relevant partners.
- Lead and manage the enrollment pipeline from referral generation through pre-enrollment activities to support timely, growing monthly enrollment.
- Analyze sales metrics, market trends, and referral cycles to inform territory business development strategy.
- Use technology platforms and CRM tools to track sales activity, team performance, and opportunities.
- Directly manage a field sales team, spending at least 50% of time in the field providing hands-on coaching, performance management, and support.
- Ensure Community Liaisons’ activities align with regional strategy, including relationship building, program education, community engagement, and patient referrals.
- Lead Community Liaisons in building and strengthening partnerships with community-based organizations, resource centers, medical facilities, and advocacy groups.
- Guide outreach strategies, community event participation, and presentations about Vynca’s services.
- Partner with marketing, clinical operations, and product teams to align messaging and ensure offerings meet market needs.
- Report regularly to senior leadership on sales activities, team performance, referrals, enrollment, and revenue forecasts.
- Monitor industry trends and competitive dynamics to inform and refine sales strategy.
- Travel within the assigned region to support team members, meet referral partners, develop territories, and attend relevant events.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
