Regional Sales Manager - HIMP

Aqua Finance, Inc.•Bartlett, TN

About The Position

The Regional Sales Manager – Home Improvement (HIMP) drives sales growth, develops new dealer partnerships, and expands Aqua Finance’s presence in the home improvement industry. The role identifies new business opportunities, builds and maintains dealer relationships, and increases dealer utilization of Aqua Finance’s financing solutions across an assigned geographic territory. The position independently manages territory development and sales activities, including prospecting, planning, appointments, dealer visits, presentations, and training. It also researches market and competitor developments, collaborates with internal departments to support dealer onboarding and resolve issues, represents Aqua Finance at industry events, and maintains records and reports on sales activity, financing volume, territory performance, expenses, forecasts, plans, and budgets. Other duties include assisting with premium recapture, lien verification, and dealer repurchases as needed. The role requires frequent travel throughout the assigned territory, estimated at 50–75% of the time. Aqua Finance describes its culture as supportive of individual growth, well-being, and work-life balance, with benefits and programs intended to support employees at work and beyond.

Requirements

  • Bachelor’s degree in Business, Marketing, Finance, or a related field, or equivalent professional experience.
  • At least 5 years of outside sales or related professional sales experience.
  • Previous professional experience within the home improvement industry.
  • Experience in financial services or consumer financing.
  • Demonstrated experience developing new business relationships, prospecting, and managing an assigned sales territory.
  • Proven ability to independently manage sales activities, develop business opportunities, and achieve established sales goals.
  • Ability and willingness to travel 50–75% of the time throughout the assigned territory.
  • Strong relationship-building, negotiation, and consultative selling skills.
  • Excellent verbal and written communication skills, including the ability to deliver effective sales presentations.
  • Strong organizational skills, attention to detail, and ability to manage multiple priorities.
  • Proficiency in Microsoft Office Suite.
  • Ability to work independently and thrive in a fast-paced, results-driven environment.

Nice To Haves

  • Experience selling financing solutions to home improvement contractors, dealers, or service providers.
  • Understanding of indirect consumer financing, including point-of-sale financing programs.
  • Established relationships or professional networks within the home improvement industry.
  • Experience recruiting, onboarding, training, and developing dealer or contractor partnerships.
  • Knowledge of home improvement financing programs, competitive lending products, and industry trends.

Responsibilities

  • Develop and execute sales strategies to expand the dealer network and increase financing volume in the assigned territory.
  • Identify, prospect, and secure new dealer partnerships in the home improvement industry.
  • Build and maintain relationships with existing dealer partners to increase engagement, financing utilization, and business opportunities.
  • Reengage inactive, nonparticipating, or underperforming dealer partners to improve sales performance.
  • Conduct in-person dealer visits, sales presentations, and training sessions to promote financing products and services.
  • Develop a thorough understanding of lending policies, procedures, and financing solutions to communicate their value to dealers.
  • Independently manage the assigned territory, including prospecting, scheduling appointments, developing sales plans, and meeting performance goals.
  • Research market trends, competitor offerings, industry developments, and emerging home improvement opportunities.
  • Prepare and deliver sales presentations tailored to prospective and existing dealer partners.
  • Collaborate with internal departments to support dealer onboarding, resolve concerns, and ensure a positive partner experience.
  • Assist in resolving dealer complaints, financing concerns, and operational challenges in accordance with company policies and procedures.
  • Represent Aqua Finance at industry trade shows, networking events, and other business development opportunities.
  • Maintain accurate records of dealer interactions, prospecting, sales performance, and territory development.
  • Prepare regular reports on sales activities, financing volume, territory performance, expenses, and business development opportunities.
  • Develop sales forecasts, territory plans, and budgets as requested.
  • Assist with premium recapture, lien verification, and dealer repurchases as needed.
  • Perform other duties as assigned.

Benefits

  • Paid time off, paid holidays, and floating holidays.
  • Medical, dental, vision, and additional coverage options.
  • Company-matched 401(k) plan.
  • Training, career growth, and educational opportunities.
  • Flexibility and support intended to promote work-life balance.
  • Diversity and inclusion initiatives.
  • Paid volunteer opportunities.
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