Regional Sales Manager

FIJI Water International
•Onsite

About The Position

Based in Shanghai and reporting to the Regional Sales Director, the Regional Sales Manager will drive sales and distribution growth for FIJI Water and Wines across China. The role develops and executes plans to grow volume and long-term profitability while working closely with distributors, key customers, and Logistics, Finance, and Marketing teams. The position develops channel sales and distribution plans, grows customer accounts, and builds relationships with distributors and decision-makers. It also leads sales presentations, trade promotions, merchandising programs, and special events; analyzes sales performance; coordinates forecasting and stock availability; manages promotional materials and budgets; delivers product training; resolves customer enquiries; and reports on business performance. The role may also support additional projects as required.

Requirements

  • Minimum of eight years of relevant experience.
  • Bachelor’s degree in Business, Marketing, Finance, or a related field.
  • Strong understanding of sales, distributor management, business development, and trade marketing.
  • Proven ability to build relationships and engage senior business leaders and key customer stakeholders.
  • Excellent communication and presentation skills, with fluency in written and spoken Chinese and English.
  • Ability to develop strategic plans and translate them into effective execution.
  • Strong analytical, project management, and organizational skills, with the ability to manage competing priorities in a fast-paced environment.
  • Proactive, resourceful, and self-disciplined approach, with the ability to work independently and collaborate across teams and cultures.
  • Adaptability and openness to learning as business needs evolve.
  • High proficiency in Microsoft Excel, PowerPoint, and Word.
  • Flexibility to support special events during evenings and weekends when required.

Nice To Haves

  • Experience within consumer packaged goods, beverages, or luxury goods is preferred.
  • Experience with luxury or premium products is an advantage.

Responsibilities

  • Develop monthly sales volume and distribution plans by channel and secure distributor commitment to agreed targets.
  • Grow distribution across trade channels by winning new accounts and expanding existing customer relationships.
  • Build relationships with distributors and key decision-makers, conducting account visits independently and with distributor teams.
  • Develop and deliver sales presentations to secure regional and national accounts and support program execution across markets.
  • Plan and execute trade promotions, merchandising programs, and special events, and measure results against agreed objectives.
  • Analyze sales performance, identify growth opportunities, and address underperforming accounts or distribution risks.
  • Manage volume forecasting and coordinate stock availability, warehouse inventory, and container requirements with logistics teams.
  • Manage promotional materials and budgets, secure distributor co-funding, and review promotional claims and invoices for accuracy.
  • Deliver product training to customers and hospitality teams.
  • Resolve customer enquiries, support daily account requirements, and provide regular business performance reports.
  • Support additional projects as required.

Benefits

  • Competitive benefits package (salary plus bonus).
  • Opportunity for development and internal mobility.
  • Wonderful Giving, allowing employees to donate company money to a cause of their choice.
  • Wonderful Neighbor, including a day spent in the community helping with various projects.
  • Company focus on wellness and health.
  • Growth and development opportunities associated with working for a large, global organization.
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