Regional Sales Manager

Potter Global Technologies • Hollins, VA

8d • $90,000 - $200,000 • Remote

About The Position

The Regional Sales Manager will drive revenue growth and expand Valcom’s presence across the assigned New Jersey and Metro New York territory. The role focuses on building strategic relationships, developing targeted vertical markets, influencing specification-driven opportunities, and owning the full sales cycle from pipeline development and new customer acquisition through channel-partner growth. The manager will generate demand, align customer needs with Valcom solutions, and deliver sustainable year-over-year growth while strengthening the company’s market position.

This is a remote, field-based position requiring residence within the specified territory and up to 75% travel. The expected schedule is 40 hours per week, Monday through Friday, with occasional changes in hours to accommodate project schedules. The position offers a base salary range of $90,000 to $200,000, plus a competitive commission structure.

Requirements

• At least 5 years of direct or related sales or technical experience in a customer-facing role; Audio, Networking, Communications, or Telephony industry experience is preferred.
• A track record of meeting or exceeding sales targets and generating new business opportunities.
• Experience with distribution channels, integrators, or engineered systems sales environments.
• Ability to understand and communicate technical information to sales teams, engineers, installers, end users, and other stakeholders.
• Strong software skills, including Microsoft Office, Salesforce, and other CRM tools.
• Valid driver’s license and reliable transportation for business travel.
• Ability to travel up to 75% of the time.
• Must reside within the specified geographic territory.
• Ability to proactively generate new business and build a strong opportunity pipeline.
• Strategic thinking and business acumen, with the ability to turn market insights into actionable plans.
• Excellent communication, presentation, and influencing skills with technical and non-technical audiences.
• Consultative selling skills, including identifying customer needs and positioning value-based solutions.
• Ability to work independently with accountability, ownership, and initiative.
• Strong analytical and problem-solving skills and attention to detail.
• Effective time management and organizational skills, including managing multiple priorities and deadlines.
• Strong listening skills and ability to build trust and lasting relationships with customers and partners.
• Ability to work remotely in a field-based and home-office environment.

Nice To Haves

• Experience selling into healthcare, education, industrial, or commercial vertical markets.
• Experience with specification-based or project-based selling.
• Familiarity with mass notification, communication systems, or related technologies.
• Experience working in a growth-oriented or transformational sales environment.

Responsibilities

• Develop and execute a territory strategy focused on revenue growth, vertical-market penetration, and market-share expansion.
• Build and manage a sales pipeline through prospecting, qualification, and advancement of opportunities.
• Acquire new customers and grow relationships within existing accounts.
• Influence consultants, engineers, integrators, and other decision-makers to position Valcom solutions early in project lifecycles.
• Grow distribution and engineered systems channels by training and enabling distributor partners and supporting integrators and end users with solution development and project execution.
• Support sales in SLED markets, including procurement processes, funding cycles, bid requirements, and contract vehicles.
• Develop opportunities for recurring revenue and software-enabled solutions, emphasizing long-term value and customer lifecycle engagement.
• Analyze market trends, competitive activity, and emerging opportunities, and adjust territory plans accordingly.
• Deliver tailored sales presentations and product demonstrations.
• Partner with Engineering, Marketing, and Customer Support to align market needs, improve offerings, and support deal execution.
• Maintain accurate and timely activity, pipeline, and forecasting data in Salesforce and other systems.
• Represent the company at industry events, trade shows, and customer engagements.
• Manage travel and entertainment expenses in accordance with company guidelines.
• Perform other duties as assigned.

Benefits

• Employee Ownership Program.
• Competitive health, dental, and vision plans.
• 401(k) with company match.
• Generous paid time off and holidays.
• Continuous learning and development opportunities.
• Financial wellness programs, including complimentary Certified Financial Planner sessions.
• Recognition programs celebrating individual and team achievements.
• Competitive commission structure in addition to base salary.
• Mission-driven team supporting life-saving outcomes.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed