Regional Sales Manager - Southeast

AAAWestlake Village, CA
$65,000 - $90,000Hybrid

About The Position

Pleasant Holidays is seeking a dynamic, relationship-focused Regional Sales Manager to drive revenue growth through meaningful advisor engagement and development of strong agency partnerships in the Southeast Region. The territory currently includes FL, GA, SC, NC, VA, MD, WV, DC, but is subject to change depending on business needs. Reporting to the Head of Sales – Pleasant Holidays, this role is the “face of the brand” in the territory and serves as the key driver of sales growth, as well as the main relationship manager between travel advisors, agencies, and the company. The Regional Sales Manager provides consistent advisor engagement, customized business plan execution with agency accounts, education, and measurable revenue growth. The ideal candidate understands premium and luxury land travel, the tour operator business model, and consultative sales. This individual is highly organized, builds trusted relationships, follows through on commitments, and is motivated by helping travel advisors grow their businesses through the products, service, and support of a trusted tour operator partner. This individual is also highly collaborative and supportive of colleagues and the overall company objectives across our brands.

Requirements

  • Bachelor's degree or equivalent professional experience.
  • Minimum of five years of experience in sales, partnership development, account management, or another client-facing role.
  • Travel industry experience strongly preferred; experience with Host Agencies, Consortia, travel advisors, hospitality partners, or premium and luxury consumer markets is highly valued.
  • Strong understanding of premium and luxury land travel and the travel advisor distribution channel.
  • Demonstrated success in consultative selling, relationship development, strategy execution, business planning, and revenue growth.
  • Experience delivering presentations, webinars, training, and advisor-facing events.
  • Confidence analyzing sales data and using CRM and reporting tools to guide priorities and performance.
  • Excellent written, verbal, presentation, and active-listening skills.
  • Familiarity and ability with digital tools, including MS Office, Social Media and AI
  • Strong organization, project management, accountability, and follow-through.
  • A polished professional presence and genuine passion for travel.
  • Ability and willingness to travel up to 60%, including air and ground travel for partner meetings, conferences, events, and educational trips.
  • Valid passport
  • Residence within the assigned territory and in close proximity to a major international airport (Florida preferred).
  • Eligibility for enrollment in the company's AAA Safe Driving Program.

Responsibilities

  • Develop a territory strategy and execute on the plan, segmenting accounts by opportunity and focusing on high opportunity advisor engagement, business development, training, marketing, and follow-up activity.
  • Manage assigned relationships, developing and growing a portfolio of high-value advisor relationships within the designated territory while supporting established account-level revenue objectives.
  • Maintain clear action plans, timelines, ownership, and progress updates for assigned initiatives.
  • Engage top-producing, emerging, lapsed, and high-opportunity advisors to improve activation, retention, product adoption, and sales growth.
  • Maintain a proactive cadence of virtual and in-person meetings, business reviews, consultations, and timely follow-up with new and established accounts.
  • Identify business opportunities and execute tailored action plans that support profitable revenue growth.
  • Provide professional, solution-focused assistance and coordinate with internal teams to strengthen advisor satisfaction and long-term loyalty.
  • Lead customized virtual and in-person training, webinars, office hours, and onboarding initiatives that increase advisor confidence and selling capability.
  • Plan, coordinate, and host domestic and international Educational Journeys (familiarization trips) aligned with advisor development and revenue objectives, ensuring strong post-FAM follow-up.
  • Meet or exceed assigned revenue, advisor engagement, and business development objectives.
  • Leverage CRM, reporting, AI tools, and analytics to monitor performance, document activity, identify gaps, and focus effort on the highest-opportunity advisors.
  • Monitor competitor activity, advisor sentiment, and premium and luxury travel trends, providing actionable insights and partner feedback to leadership.
  • Work closely with Sales, Marketing, Product, Training, Operations, Reservations, Customer Experience, and other teams to execute account priorities.
  • Collaborate with colleagues from other company brands to drive success across all brands.
  • Participate in company initiatives and special projects that advance broader business objectives.
  • Support colleagues with cross-territory coverage as needed.
  • Other duties as assigned.

Benefits

  • Medical (with prescription)
  • Vision
  • Dental
  • Flexible Spending Accounts
  • Paid Time Off for Holidays, Vacation, and Illness
  • Company paid Life Insurance
  • Long Term Disability
  • 401(k) Plan
  • AFLAC Plans
  • Travel Discounts on all Pleasant Holidays packages, Hotel Rooms, Car Rentals, Tours & Activities. Discounts apply to family members and friends too!
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