Regional Marketing Specialist

Suveto•Conshohocken, PA

3d•Remote

About The Position

Suveto is seeking a Regional Marketing Specialist to serve as the on-the-ground marketing presence for a defined group of veterinary hospitals. The position partners closely with an Operations Director and local hospital teams to build relationships, implement marketing programs, gather field insights, improve customer experience, and help hospitals grow. It is field-heavy and travel-forward, requiring regular onsite support and coordination between centrally developed marketing initiatives and local hospital needs. The position is remote, but candidates must live within a reasonable commuting distance of Denver, Colorado, or Dallas, Texas, and approximately one hour of a major airport. The role involves an estimated 30–50% regional travel, including overnight trips, occasional weekend events, and periodic team gatherings.

Requirements

Bachelor's degree required; preferably in marketing, communications, business, or a related field.
3–5 years of marketing experience required.
Strong interpersonal and relationship-building skills, including comfort holding ground in conversations with Practice Managers, Medical Directors, and Operational Leadership.
Ability to translate marketing strategy into hands-on local execution.
Excellent written and verbal communication skills.
Comfort working independently in a remote-first, travel-heavy role.
Strong organizational skills and attention to detail across multiple concurrent hospital relationships.
Working knowledge of marketing tools such as social media platforms, design tools, digital signage, review platforms, and reminder systems.
Ability to identify trends, patterns, and opportunities from field observations and report them clearly.
Comfort with ambiguity and the pace of a growing multi-location organization.
Proficiency with Microsoft Office Suite or related software.
Must live within reasonable commuting distance of Denver, Colorado, or Dallas, Texas, and approximately one hour of a major airport.
Ability to meet the described physical demands, with reasonable accommodation where applicable.

Nice To Haves

Experience in field marketing, account management, multi-location marketing, or client-facing marketing; preferably at least two years.
Experience in a multi-location, franchise, healthcare, dental (DSO), or veterinary industry.
Experience partnering with operations leadership.
Experience working in fully remote teams and managing a travel-heavy schedule.
Familiarity with veterinary hospital operations.

Responsibilities

Build and maintain working relationships with Operations, Practice Managers, Hospital Liaisons, Medical Directors, and hospital teams.
Travel to hospitals in the assigned region to provide onsite coaching, deploy campaigns, and build relationships.
Support resources for community outreach and customer experience initiatives.
Identify local hospital trends, concerns, and opportunities and communicate them to the Guide Dog team.
Liaise between hospitals and Suveto Guide Dog initiatives, providing communication and guidance.
Deploy network marketing programs, including promotions, campaigns, and lifecycle communications, at assigned hospitals.
Coach hospital teams on marketing tools, including social posting tools, digital signage, reminder platforms, and online booking.
Coordinate local media and marketing partners to support campaigns.
Support onboarding for new hospitals and Practice Managers on Suveto Marketing systems and standards.
Provide resources and playbooks for community and client engagement best practices.
Help ensure brand consistency and marketing quality across the assigned hospital cohort, including providing critical customer-experience feedback.
Partner with Operations Leadership on hospital priorities, growth opportunities, and concerns.
Contribute to focus-hospital planning and regular hospital check-ins.
Escalate strategic questions and complex marketing needs to the Marketing Team.
Help hospitals scope, submit, and follow through on marketing tickets.
Share field observations about what is and is not working locally with the marketing team.
Route hospital issues to the appropriate Suveto function, including Integrations, Operations, Marketing, and IT.
Provide voice-of-the-hospital insights to inform network marketing and customer experience strategy.
Contribute to the marketing team's understanding of hospital-level performance drivers.
Perform other related duties as assigned.