Regional Marketing Specialist (Chicago)

Qargo•Chicago, IL
•Hybrid

About The Position

Qargo is a cloud-based SaaS Transportation Management Platform serving logistics operations. The Regional Marketing Specialist will own marketing for the US, a key growth market for 2027, and will be Qargo’s first marketer in the US time zone. The role works closely with the growing US sales team and the wider marketing team in the UK and EU, with responsibilities split roughly 40/60 between events and regional marketing. The position reports to the Regional Marketing Director, based in the UK, and collaborates with Sales, Product, Partnerships, Onboarding and Support. This is a hybrid role based in Chicago, with an ideal start date in Q1 2027. The specialist will build US marketing from the ground up, planning and delivering events and campaigns that generate awareness, leads and pipeline. As the US market grows, the role may expand to include launching an ABM program for top target accounts and testing channels such as PR and Meta ads.

Requirements

  • At least 3 years of B2B marketing experience, owning campaigns and events.
  • Bachelor’s degree in marketing, business or a similar field, or equivalent experience.
  • Experience running multi-channel campaigns, including email, paid and SEO.
  • Hands-on experience with event marketing and logistics.
  • Strong project management, data and reporting skills, and comfort being measured on pipeline.
  • Fluent or native English.
  • Knowledge of tools such as HubSpot, Google Ads, LinkedIn Campaign Manager, SEMrush, WordPress, Canva and ZoomInfo.
  • Independent self-starter who is comfortable as the only marketer in the US time zone and works well asynchronously with the UK and EU team.
  • Ability to build strong relationships with Sales and BDMs.
  • Willingness to travel for US events.

Nice To Haves

  • Background in transport, logistics or freight technology.
  • B2B SaaS or TMS experience.
  • Experience with US trade shows such as Manifest or Truckload.
  • Partner or co-marketing experience.

Responsibilities

  • Own the US marketing plan in collaboration with Sales, covering email, paid search, paid and organic social, SEO and content.
  • Plan and run US campaigns end to end, from brief through reporting, to generate awareness, leads and pipeline.
  • Deliver US events with the Events Manager, including pre-event outreach, on-site execution and follow-up.
  • Localize and create case studies, customer wins and sales collateral for US buyers, adapting messaging by region and vertical.
  • Enable US Sales with competitive positioning, battlecards and partner co-marketing support.
  • Build Qargo’s presence with US freight and trucking associations and community events.
  • Report monthly on US leads, pipeline and event ROI.

Benefits

  • Opportunity to build Qargo’s US marketing from the ground up in a market with big growth ambitions for 2027.
  • Autonomy, ownership and real impact in an international scale-up.
  • Hybrid working setup in Chicago.
  • Close collaboration with a growing US sales team and support from an international marketing team across the UK and EU.
  • Opportunities to work on cross-region campaigns and own a project for the wider marketing team.
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