Regional Marketing Services Manager - Resources

HDR•Dallas, TX

About The Position

HDR is seeking a dedicated marketer to join its Resources Business Group (RBG) Marketing Leadership team in the South-Central US. The role supports regional growth by partnering with business development leaders, local operations leaders, and marketing and communications leadership to develop marketing strategies, targeted client engagement plans, and relationship-development plans. The manager also leads pursuit teams for large or complex client opportunities. The role includes supervising, mentoring, and developing RBG proposal managers and marketing coordinators, managing their workloads, and planning for growth of the marketing team in strategic regional locations. The manager leads regional marketing and pursuit efforts, strengthens HDR’s brand and visibility, supports client development, and contributes to regional and long-term growth plans.

Requirements

At least 10 years of relevant industry experience.
Self-starter with a history of completing projects with limited oversight.
Deep knowledge of the A/E/C industry’s standard approach to procurement of professional services.
Ability to motivate and inspire others.
Experience in sales and developing effective win strategies.
Excellent written and verbal communication skills.
Proficiency with Microsoft Office applications, including Outlook, Word, Excel, and PowerPoint.
Proficiency with Adobe Creative Cloud applications, including InDesign.
Ability and desire to travel and engage with others in person.
Demonstrated experience winning high-value contracts in the A/E/C industry.
Demonstrated experience writing compelling content based on information from technical staff.

Responsibilities

Retain, develop, and supervise proposal managers and marketing coordinators, as assigned.
Manage the workload demands of proposal managers and marketing coordinators.
Lead pursuit teams in developing and implementing win strategies, project capture plans, and persuasive proposal and interview materials for key regional pursuits.
Engage appropriate marketing services, operational, and technical resources in pursuit teams.
Partner with Resources Business Group business development leaders to identify current and future business development and marketing needs and drive resulting strategies.
Lead quality reviews of proposal and interview materials.
Coach interview teams to effectively deliver key messages during presentations.
Ensure the go/no-go decision process is applied in accordance with HDR’s Matrix of Authority.
Facilitate debriefs to identify improvement opportunities and measure competitiveness.
Train and mentor employees on business development and marketing best practices.
Maintain a strong understanding of market trends and drivers affecting clients.
Implement growth initiatives and investments defined in annual and long-term strategic plans.
Develop and implement key client plans, including long-term strategies to capture market share.
Ensure marketing and business development staff work on targeted client development plans.
Lead regional content marketing campaigns in partnership with Resources Business Group Communications to strengthen the brand, increase visibility, and showcase thought leaders.
Manage regional NFB goals, marketing budgets, and financial systems to inform reporting metrics and dashboards.
Participate in professional associations and industry conferences to elevate HDR’s brand in target markets.
Develop business relationships with teaming partners.
Perform other duties as needed.