Regional Marketing Assistant - CGA USCA

Crimson Academies•Texas City, TX

20d•Remote

About The Position

The Regional Marketing Assistant is a hands-on marketing campaign specialist responsible for developing regional marketing strategies and personally executing campaign elements from conception through completion. The role involves writing ad copy, building landing pages, creating digital assets and content, and optimizing campaign performance in collaboration with the Regional Digital Marketer. Campaigns and materials support audiences in the United States, Canada, and Latin America. The position works with the Regional Digital Marketer, Local Marketing team, Content and PR Marketer, and USCA Sales Team. It is fully remote for candidates based in the US, Canada, and Latin America, with working hours aligned to US/LATAM time zones for real-time collaboration.

Requirements

3–5 years of hands-on marketing experience personally creating and managing campaigns.
Proven experience writing high-converting copy for ads, emails, and landing pages.
Experience managing paid advertising across Meta, Google Ads, and other platforms; technical platform expertise is not required.
Expertise with email marketing platforms.
Content creation skills, including writing blog posts, social content, and educational materials.
An analytics and optimization mindset.
Ability to work within US/LATAM time zones to collaborate in real time with the USCA team.

Nice To Haves

Experience in education or online learning markets.
Familiarity with CRM systems such as HubSpot or Salesforce and with lead scoring.
Experience with Zoom or similar webinar platforms and event marketing.

Responsibilities

Develop regional marketing strategy and personally execute campaign elements.
Write ad copy for Facebook, Google, LinkedIn, and other digital platforms.
Build landing pages using page builders and optimize them for conversions.
Create presentation materials for webinars, partnerships, and educational expos.
Collaborate with the content team, designers, and Regional Digital Marketer on campaigns and content for US, Canada, and LATAM markets.
Work with the Regional Digital Marketer to optimize campaigns.
Work with the Local Marketing team to create campaigns and marketing materials for US, Canada, and LATAM markets.
Partner with the Content and PR Marketer to identify content opportunities that resonate with the audience.
Create and manage marketing campaigns, including writing copy and creating digital assets.
Optimize campaigns using performance metrics.