Regional Growth Manager

Altus Community Healthcare•STAT Specialty Hospital, TX
•Onsite

About The Position

The Regional Growth Manager (RGM) is a field-based member of the marketing team responsible for driving patient referral volume and supporting growth across assigned healthcare facilities. The role develops referral relationships with local businesses, healthcare providers, schools, employers, first responders, and community organizations, and carries out local marketing initiatives to create patient acquisition opportunities. In partnership with Corporate Marketing and facility leadership, the RGM grows referral opportunities, strengthens community partnerships, increases brand awareness, and supports facility volume goals. The position requires regular local travel to assigned facilities, referral partners, businesses, and community events using reliable personal transportation. Core working hours are 9:00 AM–5:00 PM, Monday through Friday, with additional hours as necessary, including occasional evening and weekend events. The role has no supervisory responsibilities.

Requirements

  • Experience in business development, referral development, field marketing, or community outreach.
  • Proven ability to build partnerships, generate referrals, and support business growth.
  • Strong communication, relationship-building, and organizational skills.
  • Experience coordinating local events, sponsorships, and marketing activities.
  • Familiarity with social media, content creation, and Microsoft Office.
  • Self-motivated and organized, with the ability to manage multiple priorities independently.
  • Strong written and verbal communication skills.
  • Ability to maintain records, prepare reports, and interpret basic performance data.
  • Effective problem-solving, time management, and decision-making skills.
  • Valid driver's license and access to a reliable, properly maintained, working vehicle for regular travel to referral partners, local businesses, healthcare facilities, and community events.
  • Regular standing, walking, sitting, and local travel are required; occasional lifting or moving of marketing materials and event supplies up to 40 lbs. may be necessary.

Nice To Haves

  • Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
  • Healthcare experience preferred.
  • Bilingual English/Spanish skills preferred.

Responsibilities

  • Build and maintain referral relationships with local businesses, schools, employers, healthcare providers, first responders, and community organizations.
  • Conduct regular in-person outreach visits to partners and referral sources to generate referrals and drive patient volume.
  • Identify and execute local growth opportunities aligned with facility performance goals.
  • Meet or exceed established KPIs for referral growth, community outreach, marketing activities, and engagement.
  • Plan and execute community events, sponsorships, promotional campaigns, and local marketing activations.
  • Maintain local marketing calendars and coordinate initiatives with Corporate Marketing and facility leadership.
  • Create, capture, and publish approved social media content on assigned facility pages in accordance with brand guidelines.
  • Coordinate event logistics, promotional materials, giveaways, and community partnerships.
  • Monitor competitor activity and identify opportunities to increase patient acquisition.
  • Track outreach activities, referral relationships, marketing results, approved marketing expenses, and budgets.
  • Complete and submit required daily KPI snapshots, weekly performance reports, and event recaps on time.
  • Maintain accurate referral contacts, activity records, and marketing calendars.
  • Coordinate creative requests and follow corporate brand and approval processes.
  • Attend required meetings, training sessions, and community events.
  • Travel regularly to assigned facilities, referral partners, businesses, and community events using personal transportation.
  • Perform additional duties as assigned.
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