Regional Commercial Director

Edrington
•$168,000 - $210,000•Hybrid

About The Position

The Regional Commercial Director drives growth, profitability, and long-term brand value across Edrington’s luxury portfolio. Working with distributor leadership and internal stakeholders, the role develops and executes commercial strategies to improve business performance, strengthen market presence, and grow brands including The Macallan, Highland Park, Brugal, The Glenrothes, and No.3 Gin. In collaboration with Commercial, Trade Marketing, and Finance teams, the Director leads territory planning and execution against annual business objectives, growing market share, enhancing brand equity, and identifying opportunities for sustainable growth. The role must be based within the Los Angeles market and requires travel throughout the territory. The Director leads commercial strategy and execution, distributor partnerships, performance delivery, market activation, portfolio management, and team development.

Requirements

  • Significant commercial leadership experience within FMCG, beverage alcohol, luxury goods, or premium consumer brands.
  • Proven success delivering revenue, profit, and market-share growth through strategic planning and distributor management.
  • Strong understanding of luxury brand building and translating strategy into commercial results.
  • Experience leading, coaching, and developing high-performing teams.
  • Strong stakeholder management and influencing skills across customers, distributors, and internal teams.
  • Experience using data, insights, and analytics to drive decision-making and performance improvements.
  • Bachelor’s degree or equivalent experience.
  • Must be based within the Los Angeles market and willing to travel throughout the territory.

Nice To Haves

  • Knowledge of beverage alcohol channels and route-to-market strategies.

Responsibilities

  • Develop and execute commercial strategies that drive sustainable growth, market share, and long-term brand value.
  • Build distributor partnerships and influence execution in collaboration with senior distributor leadership teams.
  • Champion growth of Edrington’s luxury and super-premium portfolio through strong commercial execution and brand stewardship.
  • Deliver territory targets across revenue, profit, depletion, distribution, and brand-health measures.
  • Partner with Trade Marketing, Commercial Finance, and Operations teams on integrated business plans and commercial priorities.
  • Identify growth opportunities and maximize route-to-market, e-commerce, and distribution effectiveness.
  • Drive market activation programmes and consumer engagement initiatives that build brand equity and commercial results.
  • Lead pricing, allocation, and portfolio management strategies to maximize profitability and customer satisfaction.
  • Coach and develop high-performing teams and foster accountability and excellence.
  • Use data, analytics, and performance insights to optimize investment decisions and improve results.

Benefits

  • $168,000–$210,000 salary plus annual bonus.
  • 20 days of vacation, including a holiday break from December 25 through 31.
  • Sick leave days and company holidays.
  • Health insurance premiums paid by Edrington for employees and dependents.
  • 401(k) retirement plan with company match.
  • Life insurance and disability plans.
  • Pre-tax benefits.
  • Fitness reimbursement program.
  • Tuition reimbursement program.
  • 24/7 counselling, life coaching, and information support for financial, mental, and physical wellbeing.
  • Hybrid working.
  • 26 weeks’ paid maternity, paternity, and adoption leave.
  • Up to five paid carers’ leave days per year.
  • Annual product allowance.
  • Company events.
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