Rare Disease Account Specialist, Donidalorsen - Sacramento, CA

Ionis•San Luis Obispo, CA

About The Position

The Account Specialist is a field-based role reporting to the Region Director and responsible for building and managing long-term relationships with physicians and other customers in an assigned territory. The role combines access support and education with delivery of approved promotional messages to advocate for people with Hereditary Angioedema (HAE). The specialist represents Ionis in the HAE community, educating physicians, nurses, billing managers, and office staff about the approved indication, clinical information, HAE disease state, and appropriate use of Donidalorsen. The role also provides compliant access support to healthcare provider offices. The specialist develops a deep understanding of the territory’s healthcare market and HAE community, including key accounts and customers—primarily allergists—and their needs and objectives. They build local healthcare-system networks, develop and execute effective business plans, and collaborate with cross-functional field teams to support customers and bring treatment to people with HAE.

Requirements

Valid U.S. driver’s license and driving record compliant with company standards.
Bachelor’s degree and at least 12 years of related experience, or a master’s or advanced degree and at least 8 years of related experience.
At least 4 years of experience in pharmaceutical sales or field reimbursement and/or access roles.
Experience across rare diseases and product launches, healthcare professional and integrated delivery network engagement, and cross-functional field team coordination.
Successful launch experience.
Experience with customer reimbursement and drug access education and support.
Extensive understanding of the healthcare ecosystem, including market access and payer reimbursement policies for rare disease products.
Analytical skills to build product knowledge in pharmaceuticals, competitor products, and relevant disease states.
Self-driven approach and ability to solve a wide range of customer challenges with integrity and compliance.
Excellent communication and presentation skills.
Proven record of consistently and compliantly meeting or exceeding financial and/or other quantitative and qualitative targets.
Solid understanding of and adherence to external laws, codes, and company policies governing the healthcare industry and interactions with healthcare professionals.

Nice To Haves

Master’s or advanced degree, such as an MBA, PhD, or PharmD.

Responsibilities

Educate healthcare professionals and office staff about Donidalorsen, its brand messages, efficacy, and safety using approved marketing materials and language.
Educate healthcare professionals and office staff about the Donidalorsen access process, including high-level steps, payer coverage policies, and common challenges.
Use tokenized patient hub data through CRM to provide customers with patient access status updates.
Raise awareness of HAE, educate customers about patient needs, and encourage appropriate treatment.
Create positive prescribing and access-support experiences for healthcare professionals and accounts.
Educate customers about Ionis patient services and encourage appropriate participation and program use.
Participate in conferences, congresses, and scientific meetings to educate healthcare professionals about HAE and treatment.
Gather account insights and share feedback with field leadership and marketing to inform Donidalorsen sales and marketing strategy.
Understand local market dynamics, including potential drivers and barriers for HAE patients and accounts.
Identify, validate, and document potential healthcare professionals treating HAE patients to inform commercial strategy.
Execute brand strategic plans by developing and carrying out customer-focused territory account plans.
Develop insight-driven tactics based on brand requirements and the current and anticipated needs of key customers.
Adjust territory strategies based on strategic insights to meet business goals.
Develop account plans with field and brand leadership, aligning account engagement with customer needs and brand objectives.
Create comprehensive engagement plans with specific strategies and activities, and schedule customer meetings and account visits according to the territory call plan.
Participate in field meetings and training programs on Donidalorsen, brand messaging, HAE, and customer engagement.
Build knowledge of evolving payer landscapes and policies as they relate to healthcare professionals, offices, and patients.
Complete certification on product labeling, compliance training, and applicable customer engagement policies.
Learn and follow the company’s mission, vision, policies, procedures, and Code of Ethics and Business Conduct.
Collaborate compliantly with other Account Specialists and field teams, including Patient Education Managers and Field Medical Directors.
Share customer engagement learnings with field team members and leadership, including regional and national leads, marketing, field operations, analytics, and market access.
Use available platforms and technology to engage customers through multiple channels and improve their experience.
Coordinate account engagement when patients are seen by multiple specialties in multiple geographies.