Proposal Strategist, Creative Strategy

5WPR•Texas, TX

22h•Hybrid

About The Position

The Proposal Strategist supports the Creative Strategy team across PR, digital, and omnichannel opportunities. This execution-focused role translates team thinking into polished proposals and timelines. It is suited to someone who understands integrated communications programs and can refine copy, organize decks, and manage deliverable timelines under deadlines. The role supports both Corporate and Consumer divisions and may cover sectors including B2B and B2C technology, corporate communications, crisis communications, consumer lifestyle, beauty, health and wellness, and CPG. The strategist brings clarity, logic, and structure to the proposal process, supporting strategic ideas without being responsible for originating them from scratch. The role collaborates with account and digital teams, maintains proposal timelines, supports research and performance tracking, and keeps proposal materials and digital asset drives organized.

Requirements

3–5 years of experience in public relations, creative strategy, marketing, or digital communications.
Strong writing, editing, and deck-building skills.
Understanding of PR and digital tactics, including influencer marketing, social campaigns, and integrated brand strategy.
Experience collaborating cross-functionally and managing multiple deadlines.
Comfort with project management tools or practices, such as Slack or Monday.
Proficiency in deck-building, AI, and research platforms such as Google Slides, Claude/ChatGPT, Resonate, and Profound.
Highly organized, deadline-driven, and detail-oriented.

Nice To Haves

Exposure to agency new business or strategy teams.
Experience across multiple verticals, including Corporate & Tech, Consumer Lifestyle, Beauty, Health & Wellness, and CPG.

Responsibilities

Write, edit, and organize proposals, new business decks, case studies, and capabilities decks for PR and digital clients across a range of sectors.
Collaborate with account and digital teams to develop proposals from outline through final format.
Own timelines and project milestones during proposal development.
Refine and rewrite copy to match client tone, business objectives, and pitch goals.
Translate strategy and tactics into clear, compelling slides and supporting copy.
Monitor proposal win/loss performance and help update proposal templates, capabilities decks, and case studies.
Keep digital asset drives up to date and organized.
Research relevant trends, competitors, and category benchmarks to support proposals when needed.
Ensure proposals are polished, grammatically sound, visually organized, and delivered on deadline.