Project Manager - Digital Domain

Learning Care Group•Novi, CA

About The Position

The Project Manager, Digital and Martech owns planning and delivery of the digital portfolio, including website updates, digital optimization, and SEO. The role combines program and project management, maintaining an organized and sequenced digital roadmap tied to business outcomes such as leads, tours, and enrollments. The Project Manager leads cross-functional work through influence and partners with Marketing, IT, Data, Operations, and external vendors. The role manages the intake and prioritization of digital requests, plans and runs projects end to end, coordinates internal teams and outside agencies, tracks risks and dependencies, and keeps project documentation and stakeholders up to date. It also partners with IT and Data on marketing technology and data-stack work, defines success measures with business owners, tracks results after launch, and provides leadership with updates on progress, risks, decisions, and outcomes.

Requirements

  • Bachelor’s degree in Marketing, Business, Information Systems, or a related field, or equivalent experience.
  • 3 to 5 years of project or program management experience, preferably in digital marketing, web, or marketing technology.
  • Working knowledge of digital marketing channels, including paid search or local ads, SEO, and website management.
  • Familiarity with analytics, tag management, and marketing technology platforms.
  • Ability to influence, build alignment, and drive results without direct authority.
  • Excellent communication skills, including explaining technical topics to business audiences and business needs to technical teams.
  • Strong organization and prioritization skills, and comfort managing multiple initiatives at once.
  • Experience with project management tools such as Asana, Jira, or Smartsheet.

Nice To Haves

  • Project management certification such as PMP, CAPM, or similar.

Responsibilities

  • Build and maintain a single roadmap for digital initiatives, with priorities, dependencies, timelines, and detailed project plans.
  • Manage intake of digital requests and work with stakeholders to prioritize them against business outcomes; communicate what is scheduled, deferred, or stopped.
  • Identify conflicts and shared-resource constraints across initiatives and raise them early.
  • Plan and run digital and marketing projects end to end, including website, digital optimization, and SEO work; manage scope, schedule, budget, risks, and status.
  • Coordinate with Marketing, Web and Development, IT, Data, Operations, external agencies, and vendors, including analytics and media partners.
  • Run regular status meetings, track action items, keep documentation current, and ensure roadblocks and mitigation plans are documented.
  • Partner with IT and Data on marketing technology and data-stack work, including tagging and consent, analytics, the customer data platform, and data pipelines.
  • Translate marketing needs into clear requirements and ensure dependencies are identified before work begins.
  • Support vendor engagements by tracking deliverables, timelines, and stakeholder input.
  • Define success measures for initiatives with business owners and track results after launch.
  • Provide leadership with concise updates on progress, risks, decisions needed, and outcomes achieved.
  • Capture lessons learned and apply them to future work.

Benefits

  • Compensation based on position, education, and experience; bi-weekly pay.
  • Eligibility for the Support Central bonus program, based on annual achievement of company performance.
  • Medical, dental, vision, healthcare and dependent care flexible spending accounts, life insurance, disability, accident, critical illness, hospital indemnity, prepaid legal, pet insurance, and identity theft protection, subject to eligibility based on full-time or part-time status at hire.
  • Eligibility to participate in the 401(k) retirement plan after 30 days of employment, with a company match on elective deferrals after one year of employment.
  • Education assistance, including tuition reimbursement.
  • Childcare discount available to all employees.
  • Corporate partner discounts.
  • Paid time off through a Flexible Paid Time Off plan, with no set accrual for vacation or sick time.
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