Project Manager - Digital Domain

Learning Care Group•Novi, MI
•$104,000 - $112,000

About The Position

The Project Manager, Digital and Martech owns planning and delivery of the digital portfolio, including website updates, digital optimization, and SEO. Acting as both program and project manager, this person keeps the digital roadmap organized, sequenced, and tied to business outcomes such as leads, tours, and enrollments. The role leads cross-functional work through influence, partnering with Marketing, IT, Data, Operations, and external vendors. The position builds and maintains a unified roadmap, manages request intake and prioritization, identifies dependencies and resource conflicts, and runs digital and marketing projects end to end. It coordinates internal teams and outside agencies, tracks scope, schedules, budgets, risks, deliverables, and status, and helps translate marketing needs into requirements. The role also partners with IT and Data on marketing technology and data-stack work, including tagging and consent, analytics, the customer data platform, and data pipelines. The Project Manager defines success measures with business owners, tracks results after launch, provides leadership with updates on progress, risks, decisions, and outcomes, and applies lessons learned to future work. Compensation is based on position, education, and experience; the stated base salary range is $104,000–$112,000. The position is eligible for the Support Central bonus program based on annual company performance. Applications are accepted through 11/20/2026.

Requirements

  • Bachelor’s degree in Marketing, Business, Information Systems, or a related field, or equivalent experience.
  • 3 to 5 years of project or program management experience, preferably in digital marketing, web, or marketing technology.
  • Working knowledge of digital marketing channels, including paid search or local ads, SEO, and website management.
  • Familiarity with analytics, tag management, and marketing technology platforms.
  • Ability to influence, build alignment, and drive results without direct authority.
  • Excellent communication skills, including explaining technical topics to business audiences and business needs to technical teams.
  • Strong organization and prioritization skills, and comfort managing multiple initiatives at once.
  • Experience with project management tools such as Asana, Jira, or Smartsheet.

Nice To Haves

  • Project management certification such as PMP, CAPM, or similar.

Responsibilities

  • Build and maintain a unified roadmap for digital initiatives, with priorities, dependencies, timelines, and detailed project plans.
  • Manage intake of digital requests, prioritize them with stakeholders against business outcomes, and communicate what is scheduled, deferred, or stopped.
  • Identify conflicts and shared-resource constraints across initiatives and raise them early.
  • Plan and run digital and marketing projects end to end, including website, digital optimization, and SEO work; manage scope, schedule, budget, risks, and status.
  • Coordinate with Marketing, Web and Development, IT and Data, Operations, external agencies, and vendors such as analytics and media partners.
  • Run regular status meetings, track action items, maintain documentation, and ensure roadblocks and mitigation plans are documented.
  • Partner with IT and Data on marketing technology and data-stack work, including tagging and consent, analytics, the customer data platform, and data pipelines.
  • Translate marketing needs into clear requirements and identify dependencies before work begins.
  • Support vendor engagements by tracking deliverables, timelines, and stakeholder input.
  • Define success measures for initiatives with business owners and track results after launch.
  • Provide leadership with concise updates on progress, risks, decisions needed, and outcomes achieved.
  • Capture lessons learned and apply them to future work.

Benefits

  • Support Central bonus program based on annual achievement of company performance.
  • Medical, dental, and vision benefits.
  • Healthcare and dependent care flexible spending accounts (FSAs).
  • Life insurance and disability coverage.
  • Accident, critical illness, and hospital indemnity coverage.
  • Pre-paid legal benefit.
  • Pet insurance and identity theft protection.
  • 401(k) retirement plan, with a company match on elective deferrals after one year of employment.
  • Education assistance, including tuition reimbursement.
  • Childcare discount available to all employees.
  • Corporate partner discounts.
  • Flexible Paid Time Off (PTO), with no set vacation or sick-time accrual.
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