Programmatic Account Director

Comcast Resume • Oak Brook, IL

2d • $106,132 - $212,263

About The Position

Comcast Advertising is advancing the TV advertising industry by delivering ads to linear and digital audiences and developing the technology that enables it. Its media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising, while its ad tech division, FreeWheel, supports buying and selling premium video advertising across screens, data types, and sales channels.

The Programmatic Account Director drives new programmatic advertising revenue by building strategic relationships with agencies, brands, and demand partners and delivering innovative, results-driven media solutions. The role prospects, sells, develops, and expands the Advanced Media client base; drives new and incremental revenue; and meets established activity and results quotas. It calls for programmatic expertise, industry relationships, new-business development, executive-level partnerships, and cross-functional collaboration. The position contributes in a complex environment and may lead projects or share expertise.

Requirements

• 7–10 years of relevant work experience.
• Knowledge of online media buying and selling processes, including upfronts and scatter, and familiarity with DSPs, SSPs, and ad-serving technologies.
• Programmatic advertising expertise, agency relationships, revenue-growth skills, and strategic relationship-building capabilities.
• Ability to prospect and develop new business, build executive-level partnerships, and meet revenue targets.
• A bachelor’s degree is preferred; Comcast may also consider coursework and experience or extensive related professional experience.
• Ability to work nights and weekends and variable schedules as necessary.
• Ability to travel for sales when needed.

Responsibilities

• Meet book-of-business revenue targets through prospecting, selling, and revenue growth.
• Develop and execute a programmatic sales strategy to grow revenue, build executive-level relationships with agencies, brands, and demand partners, and deliver customized solutions aligned with client objectives.
• Maintain customer and prospect records and participate in sales forecasting.
• Understand clients’ business models, objectives, KPIs, partnerships, and organizational structures to provide value.
• Share insights about customer challenges, needs, and opportunities with product, marketing, engineering, customer success, and sales leadership stakeholders.
• Serve as an escalation point for key customer issues involving pricing and commercial agreements.
• Provide and execute feedback on new product additions and existing product definitions.
• Complete documentation and reporting for contracts, advertising schedules, and call expense reports.
• Respond to RFPs and prepare customized proposals to win new business.
• Use prospecting tools to generate new agency and advertiser revenue.
• Develop relationships with executive stakeholders at key accounts in the book of business.
• Travel for sales when needed.
• Exercise independent judgment and discretion in significant matters.
• Maintain regular, consistent, and punctual attendance; work nights and weekends and variable schedules as necessary.
• Partner with Sales, Account Management, Yield, Planning, Operations, Analytics, Product, Marketing, and Leadership teams on strategic client proposals, presentations, and revenue-driving initiatives.
• Perform other duties and responsibilities as assigned.
• Follow Comcast’s Operating Principles, prioritize customer experience, learn and advocate for company technology and products, collaborate as a team, participate in the Net Promoter System, drive results and growth, support inclusion, and act responsibly toward colleagues, customers, investors, and communities.

Benefits

• Comcast offers benefits to eligible employees, with options and support intended to address physical, financial, and emotional well-being. Details are available in the compensation and benefits summary on the company careers site.
• Sales compensation programs offer potential upside above targeted earnings for employees who exceed sales targets.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior