Programmatic Account Director

Comcast • Oak Brook, NY

1d

About The Position

Comcast Advertising is seeking a sales professional to drive new programmatic advertising revenue by building strategic relationships with agencies, brands, and demand partners. The role serves as a trusted advisor, delivering innovative, results-driven media solutions and developing executive-level partnerships. The successful candidate will bring deep programmatic expertise, strong industry relationships, and a record of developing new business and exceeding revenue goals through cross-functional collaboration.

The Programmatic Account Director is responsible for close relationships with agency and brand marketer clients at the highest levels, expanding the Advanced Media client base, and achieving revenue and activity targets. The role requires understanding the premium digital video industry and marketer and agency challenges, monitoring competitive media spending, and contributing expertise in a complex environment. Project leadership may be required.

The position partners with teams across sales, account management, yield, planning, operations, analytics, product, marketing, and leadership to develop and deliver customized proposals and revenue-driving initiatives. Sales travel may be required. Work schedules may vary and can include nights and weekends. The stated work experience range is 7–10 years. A bachelor's degree is preferred, though applicants with a combination of coursework and experience or extensive related professional experience may also be considered.

Requirements

• 7–10 years of relevant work experience.
• Deep programmatic advertising expertise and strong industry relationships.
• Proven ability to develop new business, build executive-level partnerships, and exceed revenue goals.
• Knowledge of online media buying and selling processes, including upfronts and scatter.
• Knowledge of demand-side platforms (DSPs), supply-side platforms (SSPs), and ad-serving technologies.
• Understanding of the premium digital video industry and challenges faced by marketers and agencies.
• Ability to develop strategic agency, brand, and demand-partner relationships and deliver customized media solutions.
• Ability to exercise independent judgment and discretion in matters of significance.
• Ability to work nights and weekends and variable schedules as necessary.
• Bachelor’s degree preferred; Comcast may also consider a combination of coursework and experience or extensive related professional experience.

Nice To Haves

• Bachelor’s degree.
• Relevant certifications are referenced, but no specific certification is listed.

Responsibilities

• Meet revenue targets for the book of business through prospecting, selling, and revenue growth.
• Develop and execute a programmatic sales strategy to generate new revenue, build executive-level relationships, and deliver customized media solutions aligned with client objectives.
• Maintain current customer and prospect records and participate in sales forecasting.
• Understand clients’ business models, objectives, KPIs, partnerships, and organizational structures to provide value.
• Share client challenges, needs, and opportunities with cross-functional stakeholders, including product, marketing, engineering, customer success, and sales leadership.
• Serve as an escalation point for key customer issues involving pricing and commercial agreements.
• Provide and execute feedback on new product additions and existing product definitions.
• Complete documentation and reporting required to process contracts, advertising schedules, and call expense reports.
• Respond to requests for proposals and prepare customized proposals to win new business.
• Use prospecting tools proactively to generate revenue from new agencies and advertisers.
• Develop relationships with executive stakeholders at key accounts in the book of business.
• Partner with Sales, Account Management, Yield, Planning, Operations, Analytics, Product, Marketing, and Leadership to create and execute strategic client proposals, presentations, and revenue-driving initiatives.
• Monitor and evaluate competitive media spending for sales categories.
• Travel for sales when needed.
• Maintain regular, consistent, and punctual attendance and work variable schedules, including nights and weekends as necessary.
• Follow Comcast’s Operating Principles, prioritize customer experience, learn and advocate for company products and technology, work collaboratively, participate in the Net Promoter System, drive results and growth, support inclusion, and act in the interests of colleagues, customers, investors, and communities.
• Perform other duties and responsibilities as assigned.

Benefits

• Commission opportunity for most sales positions under the terms of an applicable plan, with potential for significant upside above targeted earnings for salespeople who exceed targets.
• Comcast benefits are available to eligible employees; the posting refers candidates to the company careers site for details.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior