Product Marketing Manager - US

ScaleOps • Boston, MA

2d

About The Position

ScaleOps is seeking a Product Marketing Manager to own product positioning, launches, and market communications, and to build the company’s presence with the analyst community. The role develops messaging and go-to-market strategies for technical buyers, from DevOps engineers to infrastructure-focused executives. It also serves as the voice of the market in roadmap planning, pricing discussions, and strategic initiatives, while identifying ways to use AI tools to improve marketing workflows and measuring the impact of product marketing.

Requirements

• 4–6 years of B2B SaaS product marketing experience.
• Deep knowledge of Kubernetes, cloud cost, or the DevOps ecosystem.
• Ability to translate complex technical concepts into strategic business narratives for technical and executive audiences.
• Exceptional writing and storytelling skills, with a developer-savvy tone and strong instincts for infrastructure buyers.
• Experience owning product launches end-to-end and a track record of driving measurable pipeline impact.
• Hands-on experience managing analyst relations, including briefings, inquiries, and report participation with major firms.
• Comfort operating with a high degree of autonomy in a high-growth startup environment.
• Curiosity about AI tools and how they can accelerate research, content, and go-to-market execution.

Nice To Haves

• Experience in devtools, infrastructure, or cloud is a strong plus.

Responsibilities

• Define and refine messaging and positioning for ScaleOps products and features, ensuring clarity and consistency across channels and audiences.
• Lead end-to-end go-to-market strategy for product launches, including naming, positioning, enablement, campaign orchestration, and post-launch measurement.
• Own analyst relations, including relationships with firms such as Gartner and Forrester, briefings, inquiries, research requests, and participation in reports and evaluations.
• Conduct win/loss interviews, competitive analysis, and customer research to sharpen positioning and track market shifts.
• Develop sales and customer-facing materials, including pitch decks, one-pagers, battlecards, and technical explainers.
• Collaborate with Product, Sales, DevRel, and Content to maintain a unified narrative across the funnel.
• Represent market perspectives in roadmap planning, pricing discussions, and strategic initiatives.
• Identify opportunities to use AI tools in content creation, competitive research, and campaign workflows.
• Track and report product marketing impact across pipeline influence, win rates, analyst positioning, and content usage.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed