Product Marketing Manager, Startup Segment

Stripe • Chicago, IL

16h

About The Position

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. The Segment and Industry Product Marketing team drives growth across our priority customer segments and top industries. In this role, you will develop Stripe’s go-to-market strategy for the startup customer segment. You will develop messaging and positioning, craft the narrative for how our products deliver value to customers, and engage teams across Sales, Demand Generation, Field Marketing, and Communications to drive awareness, pipeline, and revenue across Stripe’s existing customer base and prospects.

Requirements

• 7+ years of marketing or product experience
• Excellent verbal and written communication skills, including experience translating technical features into benefits for technical audiences
• Experience using data and customer insights to identify opportunities and drive results
• Experience managing complex, interdependent, cross-functional projects
• Ability to learn technical concepts and explain them clearly to nontechnical audiences

Nice To Haves

• Experience working with or marketing to startup or venture communities

Responsibilities

• Define the go-to-market strategy for Stripe’s startup customers.
• Use customer insights and data to develop positioning, create campaign content and sales enablement assets.
• Partner with cross-functional teams to drive awareness, demand, and product adoption.
• Develop messaging and positioning for Stripe’s startup customer segment.
• Create campaign-level content, user stories, and sales enablement assets.
• Partner with Campaigns, Field Marketing, and Sales to develop the marketing strategy for startup customers.
• Drive awareness, demand, and product adoption among startup customers and prospects.
• Enable Sales teams to articulate the value of Stripe’s products and competitive solutions.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed