Product Manager, Retention & Monetization

Kikoff • San Francisco, CA

2d • Hybrid

About The Position

Kikoff is hiring a Product Manager focused on retention and monetization for its core credit products. The role owns the roadmap for churn, reactivation, plan upgrades, pricing, and packaging, with success measured by retained paying members and revenue per member. The Product Manager will use data analysis and user research to understand engagement, churn, and willingness to pay, then develop experiments, experiences, content, offers, and communication touchpoints to improve retention and monetization.

The role includes owning cancellation, save, and win-back flows; developing member segments by value, risk, and intent; and providing strategic insights to inform engineering, design, and marketing roadmaps. The Product Manager will work with the product team to translate leadership objectives into a roadmap, lead discovery, analyze relevant data, and partner with legal and compliance on pricing, disclosures, and cancellation experiences. This is a full-time role based in Kikoff’s San Francisco headquarters, with a hybrid schedule of three days onsite per week.

Requirements

• At least 2 years of experience working on successful digital consumer products.
• Experience owning a retention, lifecycle, growth, or monetization metric and improving it through experimentation.
• Excellent writing and communication skills.
• Strong data-driven problem-solving skills and curiosity about the causes of user behavior and metric patterns.
• Comfort with cohort analysis, lifetime value, and unit economics.
• Empathy for consumers and a passion for solving consumer problems in innovative ways.
• Ability to take ownership and lead while recognizing when to let others lead.
• Adaptability and willingness to take on varied roles, including marketer, researcher, interface designer, analyst, and customer advocate.
• An interest in or experience with modern consumer financial tools and products.

Nice To Haves

• Experience in a fast-paced startup environment.
• Ability to pull data independently.
• Experience with pricing, subscriptions, paywalls, or upgrade flows.
• Current undergraduate or master’s student, or an early-career professional with high potential, including experience in consulting or investment banking.
• A technical background, such as the ability to query data with SQL and read code.
• Demonstrated leadership potential and eagerness to learn.
• Strategic thinking, including the ability to break down problems, assess opportunities, and set priorities.
• Commercial instinct, with a focus on retained users and revenue as well as engagement.
• Strong bias to action and ability to move quickly and flexibly.
• Curiosity, adaptability, and first-principles problem-solving skills.

Responsibilities

• Own the retention and monetization roadmap for Kikoff’s core credit products, including churn, reactivation, plan upgrades, pricing, and packaging.
• Analyze data and speak with users to identify what drives engagement, churn, and willingness to pay.
• Develop retention and engagement loops using product experiences, content, communications, and alerts.
• Experiment with experiences, offers, and content to keep users active, retained, and upgrading.
• Own revenue-per-member levers, including pricing, packaging, plan upgrades, paywalls, and cross-selling other Kikoff products.
• Own cancellation, save, and win-back flows to reduce churn while maintaining member trust.
• Use retention, lifetime value, revenue data, and user stories to develop insights and inform engineering, design, and marketing roadmaps.
• Create member segments based on value, risk, and intent, and develop relevant insights, offers, and content.
• Work with the product team to build a roadmap that achieves leadership objectives and successful outcomes.
• Lead product discovery to understand users and identify products and features that empower them and encourage them to stay and pay.
• Capture and analyze appropriate data to inform product decisions and continued iteration.
• Partner with legal and compliance to ensure pricing, disclosures, and cancellation experiences meet consumer-protection standards.
• Champion products within the team, across the company, and with consumers.
• Communicate with users and internal stakeholders to drive strategy, learning, and iteration.
• Work across the member journey, including copy, communications, offers, product touchpoints, and measurement of results.

Benefits

• Medical, dental, and vision coverage; Kikoff covers the full cost of employee health insurance.
• Meaningful equity in the form of RSUs.
• 20 days of paid time off per year.
• 401(k) plan with employer match.
• Competitive pay based on experience, consisting of base pay, equity, and benefits.
• Visa sponsorship for H-1B visas and U.S. green cards for exceptional talent.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed