Product Manager, Exterior Solutions

SOMFY Group•Dayton, NJ

1d•Hybrid

About The Position

The Exterior Solutions Product Manager manages Somfy’s Exterior product portfolio in North America, including motors, controls, sensors, power solutions, and accessories for awnings, exterior screens, rolling shutters, pergolas, and other outdoor applications. The role leads product strategy, market research, positioning, pricing, commercialization, performance, and lifecycle management. In partnership with global product teams and regional Sales, Marketing, Finance, Customer Service, and other functions, the Product Manager translates market needs into product priorities that support revenue, profitability, and customer satisfaction goals. The role owns the portfolio’s regional strategy, roadmap, and priorities, and manages products from introduction through enhancement, optimization, and discontinuation. It identifies product opportunities through customer feedback, research, competitive analysis, and industry trends; develops business cases; communicates requirements to global teams; and coordinates product information and database updates. The Product Manager conducts market and customer research, builds relationships with customers and stakeholders, monitors competitors and relevant building trends, regulatory requirements, and emerging technologies, and maintains competitive comparisons. The role develops product positioning, messaging, pricing, segmentation, and launch strategies; coordinates cross-functional launch readiness; works with Finance on pricing and investment decisions; and evaluates launch performance and return on investment. The role also creates sales tools, delivers training and demonstrations, communicates product changes to Sales, supports customers as a product subject-matter expert, and participates in customer visits, trade shows, conferences, industry associations, and market-development programs. It defines and tracks portfolio KPIs, reports on performance and market conditions, and recommends actions to improve sales, profitability, customer satisfaction, positioning, and competitiveness. The position typically works 8 a.m.–5 p.m., Monday through Friday, with a hybrid arrangement of two remote days and three required in-office days. It involves regular customer meetings, training, demonstrations, trade shows, and industry events, with approximately 15–25% travel based on business needs.

Requirements

Bachelor’s degree in Engineering, Business, Marketing, Product Management, or a related discipline.
At least seven years of experience in product management, product marketing, or a related role.
Demonstrated success launching and managing technical or hardware products.
Experience translating customer and market needs into product requirements and business recommendations.
Strong analytical, project-management, organizational, presentation, and communication skills.
Ability to influence cross-functional teams without formal authority.
Ability to manage multiple priorities and meet project objectives and timelines.
Proficiency in Microsoft Excel, Word, PowerPoint, and other relevant business applications.
Customer- and market-focused, strategic, analytical, commercially minded, self-motivated, creative, and results-oriented.
Highly organized, with a strong sense of urgency.
Collaborative, with the ability to influence across functions.
Strong verbal, written, and presentation skills.
Comfort balancing long-term strategy with hands-on execution.

Nice To Haves

Master’s degree or MBA.
Experience with building products, exterior shading, outdoor living, window coverings, construction products, smart home technology, automation, electrical products, or related industries.
Experience launching hardware products in residential or commercial markets.
Familiarity with wireless technologies such as Wi-Fi, Zigbee, and Bluetooth.
Experience working with global product, engineering, or specification teams.

Responsibilities

Own the Exterior product portfolio and develop its regional strategy, roadmap, and priorities.
Manage the product lifecycle from introduction through enhancement, optimization, and discontinuation.
Identify product gaps and opportunities using customer feedback, market research, competitive analysis, and industry trends.
Lead product-innovation discussions and develop business cases for new products, features, and portfolio investments.
Communicate prioritized product requirements, features, and business justification to global product teams.
Coordinate product information and database updates for the assigned portfolio.
Conduct qualitative and quantitative research into customer needs, preferences, and market trends.
Work with Sales, specification teams, fabricators, dealers, OEMs, installers, and other stakeholders to capture market requirements.
Build relationships with key customers to gather feedback, support product adoption, and identify improvements.
Monitor competitor products, pricing, positioning, and marketing strategies; maintain competitive comparisons.
Monitor relevant building trends, regulatory requirements, and emerging technologies.
Develop product positioning, messaging, pricing, segmentation, and launch strategies.
Partner with Marketing Communications to develop or localize launch materials.
Coordinate cross-functional launch readiness and commercialization activities.
Work with Finance to evaluate pricing, profitability, and product investment decisions.
Support product-marketing budget planning and management.
Evaluate product-launch performance and return on investment.
Develop sales tools and resources, including presentations, FAQs, product comparisons, and launch materials.
Develop and deliver product training, presentations, and demonstrations.
Maintain regular Sales communication about launches, updates, promotions, and discontinuations.
Serve as the product subject-matter expert during customer meetings and product-line reviews.
Participate in customer visits, trade shows, conferences, industry associations, and market-development programs.
Define and track key performance indicators for the Exterior product portfolio.
Monitor revenue, profitability, customer feedback, product adoption, and competitive performance.
Prepare and deliver regular reports on product performance, market trends, risks, and opportunities.
Recommend actions to improve product positioning, sales, profitability, customer satisfaction, and market competitiveness.